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ONTHECOVERMAPEICorporationMonticellorecreatingThomasJeffersonsclassichomeinConnecticutNationalTileContractorsAssociationwww.tileletter.comCoverings2015Coverings2015Specialprogramseventsandshowfeaturesforeveryone TECTestdrivenfordemandingenvironmentsThousandsofpounds.Dozensofengines.Hundredsofwheels.AllsupportedbytheTECsystem.OursurfacepreparationproductsmortarsandgroutsareratedforheavycommercialusebytheASTMC627Robinsonoortestsoloadthemupandgetrolling.Visittecspecialty.comcommercialandenteroffercodetileletteradtodownloadourheavycommercialinstallationguideandreceiveafreeTECT-shirt.Copyright2015H.B.FullerConstructionProductsInc.TECisatrademarkofH.B.FullerConstructionProductsInc.Award-winningBMWdealershipinSouthernCA. newsyouneedtoknowDedicatedtoeducationandindustryserviceFeatureStory30Inthisissue...40TileofSpainbringstechnologyandstyletoCoverings201550WestCoastlongshoremanstrikeimportshavocfortiledistributors66CeramicsofItalyatCoverings201574TileLetterGuidetotheTCNAPavilion84CTDAsmissionconnecteducateandstrengthentileandstonedistributors100NTCAWhereinstallationexcellencelives114CoveringsAppreciationDaysfeaturestoryMAPEICorporationFriendlysco-founderbuildsreplicaofThomasJeffersonshomeinSomersConnecticutMAPEIproductslendenduringperformancetothistimelessprojecttileletter.comONLINENOW1207811212Coverings2015www.tileletter.com1 THEOFFICIALPUBLICATIONOFTHENATIONALTILECONTRACTORSASSOCIATIONBARTA.BETTIGApublisherbarttile-assn.comLESLEYA.GODDINeditorlesleytile-assn.comMICHELLECHAPMANartdirectoradvertisingsalesmichelletile-assn.comMARYSHAW-OLSONadvertisingsalesmarytile-assn.comMailingAddressP.O.Box13629JacksonMS39236U.S.A.ShippingAddress626LakelandEastDriveJacksonMS39232Tel601-939-2071Fax601-932-6117Websitewww.tileletter.comwww.tile-assn.comDepartments4Editorsletter10Presidentsletter12AsktheExpertsSponsoredbyLATICRETEInternationalInc.22BusinessTipDontletwhathappensinOrlandostayinOrlandoByWallyAdamchikpresidentFireStarterSpeakingandConsulting60QualiedLaborForJoshPairofOTPTileMarbleGranitechallengingcerticationexamsarestandardsbywhichallinstallersshouldbeheldaccountableByTerrynRutford76MemberSpotlightRaysFlooringSpecialistsInc.ByLesleyGoddinSponsoredbyCustomBuildingProducts92TechTalkGeneralStatementonDeectionNTCAReferenceManualSponsoredbyTECH.B.FullerConstructionProducts122AdvertisersIndexTheNationalTileContractorsAssociationInc.isanequalopportunityassociationandseekstoincludequaliedindividualsandbusinessesinallphasesofitsactivities.TheNationalTileContractorsAssociationInc.doesnotdiscrimi-nateonthebasisofracecolorreligionagesexsexualorientationnationaloriginveteranstatusordisability.TheNationalTileContractorsAssociationInc.seeksopportunitiestoincludethesegroupsinitsprogramsandactivities.TILELETTEREDITORIALPOLICYTileLetteristheofcialpublicationoftheNationalTileContractorsAssociationInc.NTCA.TileLetterprovidesamediumforexpressingviewsandopinionswithoutapprovingdisapprovingorguaranteeingthevalidityoraccuracyofanydataclaimoropinionappearingunderabylineorobtainedorquotedfromanacknowledgedsource.StatementsoffactandopinionaremadeontheresponsibilityoftheauthorsaloneanddonotimplyanopinionorreecttheofcialpositionofNTCA.NTCAwouldnotbepossiblewith-outthededicatedserviceofourboardandcommitteemembersandregionalandstatedirectors.Meetthesededicatedvolunteersbyvisit-ingwww.tile-assn.comandclickingonAboutUs.Youcanalsondinfor-mationandacontinually-updatedlistofFive-StarContractorsatwww.tile-assn.comclickonFindaTileContractororConsultant.2www.tileletter.com Contactusat800-850-2044Lackmond.comInAprilsomethingshatchinginOrlandoComeseeournewestBEASTatCoveringsBooth3036inOrlandoFLApril14-172015. ThisyearmarksmyninthCoveringswiththeTileLetterandNTCA.PerusingtheCoverings2006issueofTileLetterwhichwasonlythethirdonethatNTCAhadpublishedIseemanychangesandsomethingsthatremainthesame.OldlogoswerestillinuseforNTCATileofSpainandCTDAandtheindustryinstallationbibletheTCNAHandbookofCeramicGlassandStoneTileInstallationwasthencalledtheTCAHandbookforCeramicTileInstallationnotyetincorporat-ingtheNorthAmericapartofitsnewnameinthepublicationstitle.WhatwenowknowastheCoveringsInstallationDesignCIDAwardswasstillsplitbetweentheTileLetterAwardsforinstallationexcellenceandthePrismandSpectrumAwardsforstoneandtiledesign.PilottestingwasbeingconductedatCoveringsfortheCTDAsCertiedCeramicTileSalespersonProgram.ANTCAContractorsLoungehadnotyetbeeninstitutedandnei-therhadtheInstallationDesignShowcasewhichisinitssixthyearthisyearin2015.JimOlsonhadnotyetjoinedasassistantexec-utivedirectorandGeraldSloanandMichaelWhistlerwerenotyetonboardasNTCAtrainerpresenters.Thewell-attendedNTCAAwardsNightwasnotyetinventedandneitherhadtheexamsforCTEFCertiedTileInstallerandAdvancedCerticationsforTileInstallers.Thiswalkdownmemorylaneistoremindyouofthecon-stantlychangingEDITORSLETTERLesleyA.GoddinIbelievethatthepageantryassociatedwithagreatmeetingoragreateventinspirespeopletoachievegoalsandaspirationstheycouldhaveneverdreamtofinanemailorsomeinternalboringconferencecall.BillMcDermottCEOSAPTheTileLetterCoveringsissuewasrstpublishedin2004.CTEFlauncheditsCertiedCeramicTileInstallerpro-gramatCoveringsin2008withveinstallerspass-ingcertification.PastNTCApresi-dentDanWelchofWelchTileandMarbleinKentCityMich.picturedobtainedcertica-tionattheshowalongwithhissonTyler.4www.tileletter.com natureoftheindustry.Inthosedayswewereallexcitedaboutporcelaintileandhowtoinstallitproperlyandink-jetprintingtech-nologywasstillafuturedreamaswasthinporcelaintile.24x24or18x36tilewererareoccur-rences.Todaythereissomuchnewonthehorizonfromtilemanufac-turingtechnologytopre-mixedgroutslarge-and-heavy-tilemor-tarswaterproofingandcrack-isolationmembraneselectricradiantheattoolsandacces-soriesandassociationswhosesolepurposeistohelpyouexcelinyourchosencraft.TheplacetoseeallthesedevelopmentsnetworkandlearnfromexpertsinthefieldisrighthereattheOrangeCountyConventionCenteratCoverings2015whereyoucanbeinspiredbythepag-eantryoftheeventasouropen-ingquotesays.Ifyouarereadingthisattheshowcongratulationsforinvest-inginyourselfandyourbusi-nessbyattendingthisconference.Ifyoucantmakeitstaycon-nected.Visitwww.coverings.comandclickontheAttendtabtoaccesstheSocialNetworkinglinkonthedrop-downmenu.FollowtheactionthroughyouroutletofchoiceandstayinformedtostayatthetopofyourgameLesleylesleytile-assn.comEDITORSLETTERSOLUTIONSWITHMETALTRIMSSOLUTIONSWITHMETALTRIMSCarpetTrimsReducersCustomTrimsKnowledge.Experience.Service.Knowledge.Experience.Service.CeramicToolCompanyCeramicToolCompanywww.ceramictool.com1-800-236-52306www.tileletter.com PROTECTYOURSHOWERANDYOURWALLETwww.noblecompany.com2015NobleCompany.TrademarkofNobleCompanyRegisteredTrademarkofNobleCompanyGrandHavenMIValueSealThin-BedBondedWaterproongFULLFEATURESLOWPRICEThinlightweightexibleHoldsacreaseAvailablein36widthsMadeinUSA F.A.C.T.FACTORYADVANCEDCERTIFIEDTRAINING largeporcelainpanelswithstate-of-the-arttechnologyprovidetheaestheticsofabeautifulmarbleorstonebutcontainthedurabilityofporcelain.Becauseofthisbreakthroughtechnologyafactorycertifiedinstallerishighlyrecommendedforfabricationandinstallation.F.A.C.T.FactoryAdvancedCertifiedTrainingisimplementedinourTNmanufacturingfacilitybyexpertsknowledgeablewithPlane.Participantslearnhowtohandlefabricateandinstallourlargeporcelainpanelsforinteriorexteriorfloorandwallapplications.Uponcompletionandpassingofourtestingtheyarethencertifiedandmoreimportantlyobtainknowledgeandhandsonexperience.PleasecontactFACTstonepeakceramics.comforfurtherinformationandtoparticipateinatrainingsession.Formoreinformationfactstonepeakceramics.comTIDaricatircaC.T...ComevisitusatCoveringsBOOTH3823 PRESIDENTSLETTERJamesWoelfelIvebeentoCoveringsmorethan20times.EachtimeIgoItrytoseeandlearnsome-thingnewbutletsfaceitthelargesttileandstoneexpositioninNorthAmericacanbeoverwhelming.ForatilecontractorwithlimitedtimeawayfrombusinessIvelearnedthatitsagoodideatohaveagameplangoingintotheCoveringsshow.My2015gameplanincludesvisitstoInstallationShowcaseAliveinstallationconsistingoffourvignettesinstalledbyNTCAFiveStarContractors.HereIllseewhatmypeersarechallengedwithandhowtheyareadaptingtothosechallenges.CTEFACTCerticationAreaTheonlynationalhands-onindustry-rec-ognizedcerticationfortileinstallersandadvancedtileinstallers.Ibelievethehands-onapproachistheonlywaytotrulytestaninstallersskillset.Contractor-FocusedSeminarsPresentationsandpanelsdealingwithrunningprotableworkdealingwithgeneralcontrac-torsandyourliabilitiesindesign-buildproj-ectstonameafew.IlookatthetopicsbeforeIleavetheofceandbringmyquestionsandideaswithmetomakesureIreturntotheofcewithmeaningfulinformation.Toolandequip-mentboothsanddisplaysThelatesttechnologyanddevelopmentsarefeaturedhere.IthinkitsgoodtobecomeawareofindustrytrendsevenifImnotbuyingrightnow.Setting-andgrout-ing-manufacturerboothsanddis-playsTechnologyisalwaysevolvingandthesearethepeoplewhocanexplainittome.Iespeciallylikethesingle-com-ponentgroutsanditwasafewyearsagothatIrstlearnedaboutthematCoverings.ContractortoursTheseareNTCA-ledtourstovariousfeaturesattheshow.ThisyearApril15-16areContractorAppreciationDays.IvealreadysignedupforatouronApril16thtoseethelatesttechnologies.LiveInstallationDemoStageNewproductsandinstallationtechniquesareshowninaction.ThisiswhereIsawlargethintiletoolsbeingdemonstratedforthersttime.TilemanufacturersTheseshowcasewhatstrendingnowandinthefuture.Ilikebeingabletodiscusswitharchitectsanddesignerswhatthetilemanufacturersaredoing.Allofthesevenuesprovidegreatopportunitiestointroduceyourselfyourbusinessandyourquestions.Seekoutothertilecontractorsandinstallersaswell.Someofmymostvaluableeducationhasbeen15-or30-minutediscussionswithtilecontractorsfromthroughoutthecountryovertopicsthatultimatelybenetmybusiness.Coveringsisaplacetolearn.Evenafter20visitsIndvalueintheshowsomakeyourgameplanandstickwithitJamestileartcraftgmt.com10www.tileletter.com WENOTONLYSTANDBYOURTILEWESTANDBYYOU.PhotofeaturesCottoContempoinWallStreet12x24.Formorethan65yearsDaltileproductshaveofferedthestyleyourcustomersdemandwiththequalityyouneedtostandbehindyourreputation.FormoreinformationvisitDaltile.com.2015Dal-TileCorporationADivisionofMohawkIndustries ASKTHEEXPERTSQUESTIONMycontractortoldmethisistheindustrystandardmethodofinstallingshowertile.Seemypictures.ThereisonepicturecalledNiceTilethatmyhusbandandIdidandthecornerscameoutperfectlyatourcurrenthome.Wedidnotwanttousecaulkatallsoweinstalledinsuchawaythatallthecracksllwithepoxygroutinanicestraightline.AtanewhousewherewehiredacontractorTakealookatthesepicturesandtellmewhatyouthink.Icomplainedtothegeneralcontractorandhesaiditwasneandthecornerwillbecoveredwithgroutcaulk.Healsostatedthatthisisindustrystandard.Idonotseehowallthatmessandcrookedin-and-outunevencutsandirregulartilingallwaydownwillresultinanicestraightlinewithcaulk.Plusifyoulookatthebullnosetileborderthatgapisnot18liketherestitsSponsoredbyThisisatilecornerthatthehomeownerandherhusbandtiledintheircurrenthome.12www.tileletter.com Maybe...becauseothepureAustralianpassionthatgoesintomanuacturingthisstunningmosaicseenhereinthecolorMt.StirlingBlend.Maybebecauseitspricedtostirupdistributorexcitement.Butmostlikelybecauseitsjustonemorebeautiulmosaicrangedestinedorsuccess...comingromtheLandDownUnder.VisitCoveringsExhibit1038andmeetHexyfrsthand.Seeiyouthinkitsasexyproduct.ThanksMatesWhyisourHexysofairdinkumsexyorareecatalogwww.maniscalcostone.comsexyhexyadjAussieortruegenuine doublethatbecauseIcansticktwospacersinthere.Ialsohadshowedhimmyshowerandsaidthisiswhatwewant.Alsothetilerdidnotstartinthemiddleofthewallsothecornerandborderhasthesamecutwidth.TheysayitisindustrystandardIsayitshorriblewhatdoyouthinkIappreciateanyfeed-back.Rememberthefirstpic-tureiswhatwedidonourownalltherestarefromthegeneralcontractor.QualityProductsSince1927TileSettingToolsfortheProfessionalBenoJ.GundlachCompany211North21stStreetP.O.Box544BellevilleIL62222U.S.A.TEL618233-1781FAX618233-3636www.benojgundlachco.comNo.825HeavyDutyUndercutSawKitAskyourGundlachToolDistributorforourlatestProductCatalog.UndercutsdoorswithoutremovingthemCutsflushupto1offthefloorVacuumfittingfordustcontrolPowerfulmotorNo.805MasonryandNo.821CarbideTippedSteelBladesareincludedNo.822SegmentedDiamondRimBladeisavailableformasonryundercuttingIncludesplasticcarryingcaseDoorUndercuttingInsideCornerUndercuttingMasonryUndercuttingU.S.PatentNo.7739802B2Thehomeownersaidthebullnosewasnotsetatthesame18jointastherestofthetileinhernewhome.ASKTHEEXPERTS14www.tileletter.com porcelainmbtotalcontactceramabondmbfsANSIA118.4ANSIA118.4A118.11ANSIA118.4A118.11FASTSETANSIA118.4A118.11NONSAGMAKETHERITECHOICEtexrite.comTMceramabondmb PERMACOLORSelectisanadvancedhigh-performancecementgroutthatofferstheindus-trysrstdispersabledry-pigmentsolution.PERMACOLORSelectisdesignedforvirtuallyalltypesofresidentialandcommercialinstal-lationsandoffersoptimumper-formanceonthemostdemand-ingexteriororinteriorapplica-tions.Availablein40LATICRETEcolorsplusthetopcompetitorcolorsPERMACOLORSelectisequippedwithSTONETECHSealerTechnologyandreinforcedwithKevlarforcrackandshrinkresistance.EasytomixgroutandcleanPERMACOLORSelectisfastsettingandbackedbyaLATICRETELifetimeWarranty.www.laticrete.comANSWERAftertakingagoodlookatthephotosyouprovidedIcanseewhyyouhaveconcerns.ButasatileinstallerandtilecontractorIalwaysbelievedthatclientsgenerallyshouldnotbepermit-tedtoinspectthejobbeforethegroutingandfinishingworkwasdone.Inoticedthatthetilecutswerenotallinsertedintotheinsidecornerfromthesamedirectionwhichgivesastrongappearanceofunevennessbeforegrouting.ThecontractoriscorrectthatasiliconesealantinaninsideThehomeownerofthenewhousecom-plainedthatthoughtheGCtoldherthetilewassetaccordingtoindustrystandardthetilesizeswereunevenandsettingwascrooked.ASKTHEEXPERTS16www.tileletter.com ModernLuxuryMeetsRusticDurabilitySince1954FloridaTilehasbeenaninnovatormarkingmanyaccomplishmentsfrombuildingthefirstfloortileplantintheUSAtointroducingthefirstdigitallyprintedproductswithourHDPHighDefinitionPorcelainlines.ThroughoutourhistoryFloridaTilehasbeenapioneerbutequallyimportantwehavebeenaguidelineforstyle.Offeringproductsthatarebothpracticalandstylishiswhatweareallaboutandtileneverlookedsogood.Pleasevisitusonthewebformoreaboutthisproductandmoreatwww.floridatile.com.VisitusatCoveringsinbooth3223 corneristheindustry-standardrequirement.Thisallowsmove-mentaccommodationwhereasgroutingtheinsidecornersisrisk-ladensincetileinashowerexpandsandcontractsatahighratepotentiallycausingbondingfailuresandcrackedtiles.IalsonoticedthatthetileinyournewprojectseemstohaveconsiderablymoresizevariationlikelystillwithinANSI-137.2standardthanyourtilesintheoldhouse.Thisopticalproblemwilllikelybereducedifyouchooseagroutcolorclosetothecolorofthetile.Withoutbeingonsiteitisverydifficulttodeterminewhetherthejobiswithintileindustrystandardsbutthereisonepointyoumentionedthatwasnotvis-ibleinthephotosthatispossiblyoutsideofstandards.ANSI-A108statesthattileistobelaidoutsothatcutsarecenteredandbalancedwithineachtiledareainsuchawaythatlargerthanhalf-sizecutsareusedwhereverpossible.Ihopethisinformationhelps.MichaelWhistlerNTCApresenterMorethan70ofthecomplaintsaboutinstallationsareduetolackofcleaningafterinstallationincorrectcleaningandorfollowedbyinadequatemaintenancecleaning.ThatswhycleaningafterinstallationisagoodideaTohelpkeeptilescleanerToensurethatthetilesoriginalbeautyissustainedmaintainedovertimeTokeepthetilefeaturesunalteredFilabringsoutthebeautyoftheoor.FILAsmarketresearchdataFILACHEMICALSUSACORP.MiamiFL33172T1-305-513-0708lausalasolutions.comASKTHEEXPERTS18www.tileletter.com GloballyProvenConstructionSolutions2015LATICRETEInternationalInc.Alltrademarksshownaretheintellectualpropertiesoftheirrespectiveowners.A-5732-0215IntroducingPERMACOLORSelectSeeDataSheet230.99forcompletewarrantyinformation.WhenmixedwithPERMACOLORSelectBase.WatchabriefvideoonPERMACOLORSelectwww.laticrete.coml1.800.243.4788NosealingrequiredequippedwithSTONETECHSealerTechnologyVirtuallyeliminatesbatch-to-batchcolorvariationFastsettingreadyforfoottrafcin3hoursAnti-MicrobialTechnologyEquippedwithTECHNOLOGYEQUIPPEDWITHSTONETECHSEALERWarrantyLIFETIMESimplyselectaColorKitfrom70PERMACOLORSelectColorsthenmixwithPERMACOLORSelectGroutBaseandyourereadytogrout. PatentPending sponsoredbyBUSINESSTIPOnanygivendaythousandsofconventionsmeetingsandsemi-narsareheldthroughoutthecoun-try.Youmayhavebeentoone.Itmightbeyourlocalconstructionorhomebuildersassociation.Infactsomepeopleareprofessionalconferenceattendees.Theyattendeveryonetheycan.ButforthemandIhopeNOTyouwhathap-pensinVegasstaysinVegasorinthiscaseOrlandoAndthatisawasteoftimeandmoney.Someprofessionsaremorefocusedonimprovementthanoth-ers.Architectshaveacontinuingeducationrequirementasdopro-fessionalspeakerswhowishtoattainandmaintaintheCertiedSpeakingProfessionaldesigna-tion.Skilledtradesencouragedevelopmentasapathtohigherwages.Contractorshoweverarenotknownforcontinuingedu-cationasituationassociationsliketheNationalTileContractorsAssociationanditseducationalandtraininginitiativesaretryingtochange.Thegoalistolearnandgetbetter.Someofthislearningwillbenetyourcompanyororganiza-tion.AllofitwillbenetyouifyoudontleaveitinOrlando.Gobackandndyournotes.Someresearchsuggeststhatmuchofthemoneyinvestedintrainingiswastedbecausepeopledontputintopracticewhattheylearnedtheyleaveitattheshow.HereareafewpointerstohelpyougetmorebangforyourbuckHaveapre-programmeetingplanYouhaveaprettygoodideaofwhattheprogrammeet-ingwilloffer.Sogureoutwhatyoudontknoworwhoyouwanttomeetbeforeyougetthere.Onceyouunderstandyourstrengthsandweaknessesinagivenareayoucandeterminethekeythingsyoullwanttolearnattheprogram.Thenyouwillbebetterabletohomeinonthatmaterialandretainit.DontletwhathappensinOrlandostayinOrlandoByWallyAdamchikpresidentFireStarterSpeakingandConsulting22www.tileletter.com MADEINAMERICA BeinvolvedattheprogramDontbeawalloweractivelylistentowhatsbeingsaid.Sittowardthefrontoftheroom.Youdonthavetobeinthefrontrowfourthorfthrowisne.Whenyousitinbackyoubecomelessengagedmoredistracted.Makeeyecontactwiththespeakeritwillenhanceyourretention.Takenotes.NotonlywillthishelpyoustayfocusedonwhatsbeingsaidbutyearslateryoullndthatthesenotesareagreatreferencetoolAndyoumightbesurprisedtoseethatyouhaveactuallydonesomethingwiththematerial.Oryoumayseethatyouarenowinabetterpositiontodosomethingwithit.Trustme-Ivesatthroughplentyofbadpresentations.ButIcanusuallygetsomethingoutofeveryoneofthemifIpayattention.Iftheeventismoreaboutnet-workingandlessabouteduca-tionthennetwork.IknowitispainfulandIconfessitisntmyfavoritethingtodobutIrecognizehowimportantitisandIprepareforit.Ireadthenewspaperthatdaytobeuponcurrentevents.IlearnthenamesandrmsofboardmembersandItrytoatleastmeetthem.Overtimethismovesmefromaonce-in-a-whileattendeetoregularparticipantandIgettreatedthatwaytoo.Developapost-programactionplanwritedownwhatyouareMAPEIFlexcolorCQprofes-sional-classready-to-usegroutisformulatedforuseincommercialaswellasresidentialinteriorexterioroorsandwalls.Thereisnoneedtoaddwaterortomixandnosealerisrequired.Stainresistanceandchem-icalresistancearesuperiorattributesofMAPEIFlexcolorCQ.MAPEIFlexcolorCQrepresentsanext-generationgroutthathasbeendesignedtoprovideuncom-promisedcleanabilitywhilemain-tainingcolorconsistency.Itcurestoahardnishthatallowslightfoottrafcinjust24hourswithheavyfoottrafcacceptableintwotothreedays.TheabrasionresistanceofMAPEIFlexcolorCQisratedasthehighestperformeronthemarketinthiscategoryofgrouts.Availableinpackagingsizesof1and2U.S.gals.379and757LMAPEIFlexcolorCQcomesin26designercolors.www.mapei.com.BUSINESSTIP24www.tileletter.com www.tileletter.com25 goingtodoandwhenyouwillbegindoingit.Researchpointstotherst24-72hoursafteryourprogramasbeingthebesttimetoenactbehaviorchangesandbeginuseofnewmaterial.Italsotellsusthatifyouwaitlongerthan72hoursyouprob-ablywontcapitalizeonwhatyoulearnedandthepotentialforimprovementwillbelost.Youdonthavetoundertakeamajorendeavorrightoffthebatjustdosomethingtogetyoumoving.Anactionplanistheperfectwaytotrackyourshort-termandlong-termgoals.Forsomefolksitsadifcultstepbutitsalsotheonewiththebiggestimpact.Youmightneedsomehelp.Ifyourbosssendsyoutoaprogramcomebackandbriefhimorheronwhatyoulearnedhowyoudliketousethatknowledgetobenettheorganizationandwhattheycandotohelpyousucceed.Ifyoumetpeoplesendafollow-upnote.Thismightjustbeareminderofwhoyouareandhowyouenjoyedtalkingwiththemoritmaybeapieceofinformationtheymightbeinter-estedin.YoucandothisinanemailbutIlikesnailmailthesedaysasawaytobreakthroughtheclutter.Whenisthelasttimeyougotahand-writtennoteorcardfromsomeoneInconstructionwelearnalotbutitdoesntteachushowtodevelopanactionplanforusingmeetingseventsandtrainingtoincreasereturnoninvestment.YetitshavingtheactionplanthatletsusbringwhatweneedbackfromVegasOrlandoorwhereverwegoanduseittogetthehighestpossiblepayout.NTCAhaspartneredwithWallyAdamchiktobringhisinteractivevirtualtrainingsystematwww.restartervt.comtoNTCAmem-bers.Contacthimatwallybeaf-irestarter.comtolearnmoreabouthowtheNTCAFireStarterVTpart-nershipcansaveyoutrainingdol-larswhileimprovingyourleadersatalllevels.BUSINESSTIP26www.tileletter.com Scanthiscodetowatchthecomparisonvideo.Sandedcementgrouttookmorethan2hourstoinstallwhileMAPEIFlexcolorCQtookonly40minutes.Thatsatimesavingsof70.TIMEisMONEYWhichgroutcanyouinstallfasterMAPEIFlexcolorCQoratraditionalcementgroutWeinstalledthemsidebysideonidenticalporcelaintilefloorsatMAPEIsTechnicalServicestestingfacility.Andtheresultsweredramatic.CementGroutThecementgroutprowontbedoneforanextra1hourand22minutes.AndMAPEIFlexcolorCQgroutwinsbyalongshotWhenyouconvertthequickerinstallationtimeintolaborcostsforaprofessionalinstallerMAPEIFlexcolorCQsaves38incost.PlusMAPEIFlexcolorCQdoesntneedtheexpenseofasealerwhichacementgroutdoes.MAPEIFlexcolorCQTheMAPEIFlexcolorCQgroutprohascompletedthejobandisreadyforthenextgroutingproject. PREMIUMINFLOORHEATINGSYSTEMWWW.MASTERHEAT.COM1800938-7925MasterHeatinoorheatingsystemscombineeciencywithluxury.Availableinwirewirematsandinkitform.SimplylaywireormatcoverwithmortarandinstallooringTheEasytoInstallEconomicalUltra-LowEMFSolution PrestleyBlakeco-founderoftheFriendlysrestaurantchainintheUnitedStateshaslongbeenanadmirerofThomasJeffersonthethirdpresidentoftheU.S.andprincipalauthorofthecountrysDeclarationofIndependence.Asheapproachedhis100thbirthdayBlakepurchasedpropertyfromaneighborsestateinSomersConn.andsetouttobuildareplicaofJeffersonshomeMonticello.WiththehelpofBillLaplanteofLaplanteConstructionInc.ofEastLongmeadowMass.BlakeobtainedthecompleteplansfortheoriginalMonticello.Jeffersonshomeis11000sq.ft.1022m2insizewhileBlakesreplican-ishedoutat10000sq.ft.929m2includingamodernthree-cargarageintherear.WhileLaplanteworkedtorecreatetheexteriorofthereplicaasnearlyaspossibleinredbrickcementandlimestonetheinteriorboastsup-to-the-min-utemodernxturesandappliancestodelightthenewownerstowhomBlakeplanstosellthehome.JeffersonsMonticelloboastedveoutdoorpriviesbutBlakesMonticellohasveluxuriousindoorbathroomsandfourhalfbathsalldoneincustomtile.ThebiggestchallengeforinstallersfromMarcusTilealsoofEastLongmeadowwassettingthemanydifferentshapesandsizesofporcelainandFriendlysco-founderbuildsreplicaofThomasJeffersonshomeinSomersConnecticutMAPEIproductslendenduringperformancetothismelessprojectS.30www.tileletter.com mosaictilesandstonedesignedforeachbathroom.TheseproductsincludedBestTilesAlmondBeigemarbleTurkeySpringCloudlime-stonePhilippinesSantAgostinotileItalyJeffreyCourttileandmosaicsUSAQuemerecrackleceramicsUSACeramicheCaesartileItalyDomCeramichetileItalyStonebridgeAt59thstoneandtileUSACosaMarbleUSAStoneImpressionspatternedtileUSAOnyxFrancestoneandtileUSAandLunadaBayformerlyStoneandPewterhandcraftedtilesUSA.Adifferentchallengearoseout-sideonthesecondoor.Inthespaceabovethethree-cargarageMapelasticbeingappliedonsecond-oorpatio.www.tileletter.com31 MarcusTileinstalleda1300-sq.-ft.121-m2patiothatoverlooksthe10-acre405-hectareprop-erty.Forthissecond-storydecktheconstructioncoderequiredaprecisely-pitchedroofbeforethetilescouldbeinstalled.MAPEIproductsatworkonthejobsiteFromtheexteriorroofdeckthroughtheelaboratedetailoftheinteriorandallthewaytothetiledgarageoorMAPEIwastheobviouschoiceforRonNapolitanownerofMarcusTile.Napolitanusedavarietyofproductstosuiteachapplication.FortheexteriorpatioabovethegarageMarcusTilecrewsrstlaidadrainagematovertheprimarymembraneaswellas25cmof4to1MudBedMixcom-binedwithPlanicreteACacryliclatexadmixturetosmoothlyscreedthesurfacetotheproperpitch.MapelasticAquaDefensemem-branewasappliednexttowater-proofthesubstrate.Theinstallersthenset18x1846x46cmCeramicheCaesarporcelaintileusingtheKerabondKeralasticmortarsystem.ThejointsweregroutedwithMAPEIFlexcolorCQpewterready-to-usegrout.Fortheinterioralloorswerepreppedusing146mmbackerboardover3419mmplywood.ThebackerboardwassetingrayUltraex2andnailedaccord-ingtospecications.MapelasticAquaDefensewasusedasacleav-agemembranebetweenthebackerboardandthemarblethatwasinstalledontheoors.Thelaser-cutmarbleinthemas-terbathroomwasinstalledoveraheatedoormatthatwassetwithwhiteUltraex2.KerabondKeralasticwhitewasusedtosetPerfectly-pitchedpatiodeckusingMAPEIs4to1MudBedMixandPlanicreteAC.32www.tileletter.com Crackledtileandhandcraftedtiledetailsurroundingoneofthereplaces.Close-upoftileandceramicsinstalledonkitchenbacksplash.www.tileletter.com33 thetilesontheshoweroorwhileallothertilesweresetwithwhiteUltraexLFTtilemortar.ThejointsintheoortileswerethengroutedwithUltracolorPluspremiumgroutwhichwasthebestsolutionforthemarbleusedthere.WalltilesweregroutedwithKeracolorUunsandedgrout.Large-formattilesintheotherbathroomsweresetusingUltraexLFTwhiteandthejointswerelledwithMAPEIFlexcolorCQ.NapolitansaysthatheandhisinstallersenjoyusingUltraexLFTbecauseofitstenaciousgrab.Theshowerpansinthecurbedwalk-inshowersused4to1MudBedMixscreededtopitchforthebase.BackerboardsinstalledonwallsandshoweroorswerewaterproofedusingMapelasticAquaDefense.Thecurblessshow-Tileandmarbleinguestbathroom1.Marblesetinherringbonepatterninguestbathroom3.Close-updetailoflaser-cutmarbleonmas-terbathoorgroutedwithUltracolorPlus.34www.tileletter.com erswerealsowaterproofedwithMapelasticAquaDefense.ThetilesontheshoweroorsweresetusingKerabondKeralasticSystem.AlltilesinthesebathroomsweregroutedwithMAPEIFlexcolorCQ.PorcelainandceramictilesandmosaicsinstalledinthekitchenbacksplashaswellastheantiquewalltileinthedownstairspowderroomweresetusingKerabondKeralasticSystem.Thetileandmosaicsurroundsofthesevenre-placesinthemansionweresetwithwhiteUltraexLFT.Thesemanydifferenttileswereallgrout-edwithMAPEIFlexcolorCQ.InOctober2014S.PrestleyBlakecelebratedhis100thbirth-dayatareceptioninhisMonticelloreplica.MAPEIisproudthatitsproductshelpedmakeMr.Blakesvisionareality.Monticelloreplicafeaturesupdatedmodernbathfacilities.ProjectCategoryResidentialSingle-familyhomeMAPEISalesRepMikeShayProjectOwnerS.PrestleyBlakeMAPEIDistributorBestTileofSpringeldMass.GeneralContractorLaplanteConstructionInc.InstallerCompanyMarcusTilePhotographerMerylTihanyiProjectSize10000sq.ft.929m2MAPEIProductsUsedPlanicreteAC4to1MudMixECOPrimGripMapelasticAquaDefenseUltraexLFTwhiteandgrayKerabondKeralasticSystemMAPEIFlexcolorCQpewterKeracolorUwhiteUltracolorPlus36www.tileletter.com AsoneofthehottesttrendsintheindustrythewoodinspiredcollectionsbyEmserTileembodiestheclassicfeelofahardwoodwithmoderndurabilityfoundinceramicandporcelaintile.Ourwoodlooksprovideanextralevelofcomfortinwetareassuchaskitchensbathrooms.Withalargespectrumofcolorssizesandnishestheversatilitythesetilesbringmakeitsuitableforbothcommercialandresidentialapplications.EmserTilesWoodInspiredCollectionsIncludeAlpineCountryDowntownGroveHeritageModenaParquetReclaimWoodworkWoodInspiredCollectionswww.emser.com PROMAfeaturesafulllineofhigh-performancesurfacepreparationandtileandstoneinstallationsystems.NomatterwhattheinstallationconditiontileorstonetypeorproductivitydemandsPROMAhastherightsolutiontotyourneeds.Visitwww.proma.usorcalltoll-freeat1.866.51.PROMA77662formoreinformationonPROMAproducts.TILEANDSTONEINSTALLEDWITHPROHPXANDPROCBM2OVERCONCRETESUBSTRATEPRIMEDWITHPROSUPERPRIMEWOODFLOORINGINSTALLEDWITHPRO9000ANDPROCBM2OVERCONCRETESUBSTRATEPRIMEDWITHPROSUPERPRIME w20MORECOVERAGETHANTHEORIGINALwIsolatesshrinkagecracksinplaneupto10mm38widewCompatiblewithallpolymer-modiedthin-setmortarsandurethanewoodooringadhesiveswReducestheneedforexpensiveresurfacinge.g.epoxyoorsurfaceswProvidessound-dampeningcharacteristicswSelf-adhesivebackingforquickandeasyinstallationwFlexibleandlightweightwWhitefabricforeasysurfacemarkingwNoodorwExceedsANSIA118.12high-performancestandardswContributestoLEEDobjectivesandrequirementsIntroducingPROCBM2apremiumextremelyexiblepeelstickfabric-reinforcedcrack-isolationandsoundreductionsheetmembranefortileandstoneinstallation.10CrackIsolationjustbecamemoreFlexible. TileofSpainispleasedtobepartofCoverings2015.Visitorswillwitnesssomeofthemostadvancedceramictiletechnologyandbreathtakingdesignchoicestheworldhastoofferfromover75Spanishceramicandstonemanu-facturers.Guestswillexperiencecutting-edgetechnologysustain-abledesignanddiversearchitec-turalsolutions.TheTileofSpainboothlocatedinthecenterofpavilion1803holdsavarietyofliteratureincludingdirectoriestothemust-seeSpanishtileexhibitorsatCoveringsandthelatestissueofCeraspaaTileofSpainsquarterlymagazine.PresentationsandvideoswillrunthroughouttheshowincludingTileofSpainsaward-winningarchitec-turalanddesignprojectsandanoverviewofTileofSpainmanu-facturersachievementsfeaturingbeautifuldesignandproductswithunsurpassedqualitydurabilityandversatility.EveryafternoonofCoveringsenjoySpanishhospitalitywithaselectionoftapas.SpanishPavilion1803presentationsTradewindsConsumerClimate2015TuesdayApril1412p.m.and1p.m.ThursdayApril1612p.m.FridayApril1712p.m.Innovativeproductionsolutionscollaborativedesignno-nonsenseTileofSpainbringstechnologyandstyletoCoverings2015Morethan75SpanishceramicandstonesupplierswillexhibitinOrlandoOver75Spanishceramicandstonemanu-facturersareexhibitingatCoverings2015.40www.tileletter.com SPANISHCERAMICTILEDISTINCTIVELYUNIQUEWithsomanyceramictileoptionsavailableitcanbehardtondtheonethattrulyspeakstoyourdesign...untilnow.WelcometotheworldofSpanishCeramicTile.Yoursourceforproductsasuniqueasyouare.Visitourwebsiteforboundlessinspirationpersonalizationandsustainablesolutions.www.tileofspainusa.comTileofSpainBooth1803 TILEOFSPAINcostoflivingandnearlyunlimiteddurabilityhavemadeceramicsthego-tomaterialformanypeopletoday.Theprevailingwindsarell-ingoursailsbutifwedonthavetheriggingsetrightwecannottakeadvantage.Weareinthetileindus-trybecauseweallbelievethattileistheperfectsolutionformostofourclientstodaybutarewemak-ingthatknowledgeavailableJoinusintheSpanishPavilionasweexplorekeyconsumerprolesforourindustryin2015theirbuy-ingpatternscriticalconcernsandhowtobestapproachthemwithourinformationtogetthemessageheard.ThewindsarechangingnowandtileconsumptionisonadramaticriseinmanymarketstodaydontbeleftonthedockSavvyTimelessness2015TrendsandInnovationsinCeramicsWednesdayApril151215p.m.ThursdayApril161p.m.Inanyfashionindustrytechnol-ogyfrompastandpresentdictatethelimitsofdesignandthustheprevailingtrends.Mostofusneverknowwhatwewantuntilweseeitthechallengingtaskofthecera-mististotweakcurrentproductioncapabilitiestoprovideconsumerswithsomethingthattstheinef-fablesweetspotofperfectionwith-inthecurrentlytrendingmetaofdesign.Thatsweetspotisdifferentforceramicsthananyothermaterialduetoitslongevityourproductsmusttakethelongviewontrendsandstriveforsavvytimelessness.Ceramicsareuniquelysuitedtodaytocatertothemacrotrendsduetothebalancedmarriageofmoderninnovationswithcenturiesofartisanalhistoryandexperience.Thispresentationwillexploreover-archingmacrotrendsthroughthelensofmodernceramics.ColorstexturesformatsandinspirationconspirewithinceramicstodaytoprovideuswitheverythingweneedtoexpressourownindividualPresentationsandvideoswillrunthroughouttheshowincludingTileofSpainsaward-winningarchitecturalanddesignprojectsandanoverviewofTileofSpainmanufacturersachievements.42www.tileletter.com styleinatimelessway.ComegetinspiredASCERtheProfessionalAssociationofCeramicTileManufacturersfromSpainandICEXSpainTradeandInvestmentorganizethe2015TileofSpainPavilion.Formoreinformationcontactinfotileofspainusa.comorvisittileofspainusa.com.ConnectwithTileofSpainFacebookwww.facebook.comTileofSpainUSATwitterTileofSpainPinterestwww.pinterest.comTileofSpainGooglePluswww.google.comTileofSpainUSAInstagramTileofSpainUSAAboutTileofSpainInSpaintilemakerslaborastheyhaveforcenturiespush-ingtheirpassionfordesignandinnovationtonewlevelsofarti-sanship.Withoneofthepurestandstrongestdomesticclaysavail-ableSpanishmanufacturershaveanunparalleledabilitytomaketheendproductmorediversefromrustichandmadeformstotechni-calfacadesthatcoolbuildingsandcleantheairtotheimpossiblyslimsustainablerecycledandink-jetmasterpiecesthatretheimagi-nation.TheSpanishCeramicTileManufacturersAssociationASCERistheprivateorganizationwhoseprimaryobjectiveistosupportSpainsceramictilemanufactur-ersandtheindustryasawholebystewardingandpromotingtheTileofSpainbrandworldwide.Astronggloballeadertheceramictileindus-tryofSpaincomprises125manu-facturersconcentratedprimarilyintheprovinceofCastelln.FormoreabouttileproducedinSpaincon-tactTileofSpainCenterattheTradeCommissionofSpain2655LeJeuneRoadSuite1114CoralGablesFL33134.Call305-446-4387orvisitwww.tileofspainusa.com.TileofSpainconsultantRyanFasanalwayspresentsanentertainingandilluminatingtalkaboutupcomingtrendsattheTileofSpainbooth.TILEOFSPAIN44www.tileletter.com MANUFACTURERSEXHIBITINGATTHESPANISHPAVILIONCompanyBoothCompanyBoothAbsolutKeramikaS.L.2216ADEX2200AlaplanaCeramicasGrupo2028Alcalagres1638ApavisaPorcelanicoS.L.2411APECeramicaS.L.U2018Arcana2211ArgentaCeramicaS.L.2018ArivalStone1612ArtemarmolS.A1614AzulevS.L.2406AzuliberS.L.1608AzuviMagnaTiles1609Baldocer2238Bathforte2038BorjaCeramicTilesDesign2335CementDesignUSA2039CeramicaEliasSA1811CeramicaGomezOneker2208CeramicaLatina2029CeramicasCalafS.A.1812CerpaCeramicaS.L.2139CevicaS.L.1911Cicogres1827CifreCeramicaS.L.1808ColorkerS.A.2431CristacerCristalCeramicas1603EcoCeramic1616ElMolinoHijosDeCiprianoCastelloAlfonso1600EMAC2011Emigres1636EquipeCeramicsS.L2014EuroshrinkS.A.2311Fanal2427Gayafores2114GeotilesGeologicaTileS.L.2031GrespaniaS.A.2423GrupoHalconCeramicas1605HisbalitMosaicoHispanoItalianaDeRevestimientosS.A1831Ibero2438IntermatexS.L.1829KerabenGrupoS.A.1623KerosCeramicaS.A.2231LaPlateraS.A.2435LandPocelanicoS.L.2511Levantina2218MainzuCeramica2235Mapisa1631MarcosanS.A.2138MarmolesSerratLifestonebySerrat1818MonopoleLAB.S.L.2111Mosavit1914NatucerS.A.2108NewkerCeramic1634NexoEuroamericaS.L.2213NovogresS.A.2240OnixCeramicaS.L.2008PaloRosa1611Pamesa2400PlazaTiles2128PorcelanicosHDCS.A.1800RealondaS.A.2207Rocersa1809Saloni2023SocimobelS.C.L.2035STNCeramica1427StoneBasiqnaturalstone1816StoneMall-Emerex1814Tau1422TecniceramicaS.A.2236TileofSpainStonefromSpainICEX1803TodagresS.A.2036TogamaS.A.1627UndefesaS.A.2214Venus2000VidrepurS.A2203Zirconio1618TILEOFSPAIN46www.tileletter.com Typicalresidentialandhouseholdproductswillnotstaingrouthoweverbesuretocleanspillsimmediately.STAINMASTERisatrademarkofInvista.Usedunderlicense.Foradditionalinformationvisitwww.TileDoctor.comTHEMOSTTRUSTEDBRANDINFLOORINGISNOWREVOLUTIONIZINGGROUT12CLASSICCOLORS12GLAMOURCOLORS5METALLICCOLORS6CRYSTALGLASSCOLORSADDASHIMMERFINISHTOYOURGROUTDesignedspecificallyforusewithSTAINMASTERgroutShimmerFinishesadddimensiontothelookofyourtilewhetheryoureusingtheshimmertoenhanceamosaicorsimplybeautifyawallorfloorinstallation.Forthefirsttimehighperformancegroutoffersunparalleleddesignoptions.AvailableinhundredsofcolorandfinishcombinationstheSTAINMASTERgroutingprogramiseasytosellandinstall.Betteryetitishighlyresistanttomoldmildewacidandchemicalsnosealingnecessaryeliminatingunnecessarytimeandcosts.BeoneofthefirsttoseethelineofSTAINMASTERGroutingProductsatCoverings2015. 800938-7925-OPEN7DAYSAWEEKServiOUR22000SQ.FT.SHOWROOMISLOCATEDAT520S.FrontStreet-SeattleWA98108ImerCombi250VA10TileSawTodaystileandstonepiecesarelargerandmoreexpensivethaninyearspast.Consequentlyarchitectsandtheirclientswantthepiecessetveryclosetogetherforthatstrikingslablook.Thisrequiresaccuratechipfreecuttingperformance.TheCombi250VAdeliversthisperformanceforthemostdemandinginstallationsdayafterday.1349.00MasterWholesaleisanauthorizedreselleroftheseandmanymorequalitybrandsImer350SmartCutNew14blade30cutsupto4-34deep.2hpmotorwithfoldingintegratedstand.1849.00ImerMiniMix60MixerMixmortarstuccothinsetdrypackmortarepoxyplasterandmore.Portablewith14gallonbucket.849.00ImerCombi200VA8SawJust45lbsyetcutsupto24.8bladesize5gallonplasticwaterpan.Comeswithstand.949.00Imer1000BigBeastSawMadetocutthroughlargeeldandquarrystone.15depthofcutImersbiggestrockstonesaw.8499.00Imer750LittleBeastSaw7.5hpmasonrysawcuts810blocksin1passwithoutfootpedal.28blade11cuttingdepth.4399.00ImerCombicut3501200iPowerSawThenew4h.p.motorcombinedwiththelaserguideensuresthatcutsaremadequicklyandaccurately.Cut24x24paversonadiagonal48piecesofmarbleandgraniteupto4indepth.Thissawisversatileandreliable.Imer2501000Lite10TileStoneSawCutsupto40Portablesawthatisgreatforlargerformatmaterials.1849.003299.00 ImerMightySmall50GroutMixerSprayerTheMightySMALL50canoperatecontinuouslyon110v20ampservice.Thismachinehastheabilitytosprayorpumpupto3.5gallonsofmaterialperminutethrough85ft.of1hose.TheversatilityoftheMightySMALL50isveryimpres-sive-sprayreproongpumpgroutintodoorjamsllmouldsatprecastplantsspraystuccoontoresidentialhomesapplygrouttonishrockwalls.Easytouseeasytocleanitsamoneymakingmachine5399.00ONLINEWWW.MASTERWHOLESALE.COMMostproductsshipforfreeonordersover49gprofessionalsintheheartofSeattlesGeorgetownindustrialdistrictsince1993EMAILUSATSALESMASTERWHOLESALE.COMSEATTLEAREA206767-6771ImerWheelmanIIMixer2cuftperbatch.Easybreakdownfortransport.12hp110voltelec-tricmotoror3hpHondagas.Gas999.00Elec729.00MortarMan120PlusMixer3cu.ft.perbatch.Controlledoutputandverticalshaftmakethisaveryuserfriendlymixerforsmallercrews.2299.00ImerMortarMan750TowableMixer16cuftperbatch22cuftdrum.Poweredbyeithera13hpHondamotoror7.5hp220440velectricmotorthisisImershighestproductionmixer.369.00Imer360TowableVerticalShaftMixersElectricorgasversion.12cuftcapacitywitheitheran11hpHondamotoror5hp220velectricmotor.ImerMinuteManIIMixer2.5cuftperbatch.Easilybreaksdowninto3piecesfortransport.12hp110velectricmotor.599.00ImerWorkmanII250Mixer9.5cuftperbatchforstuccocon-cretegroutandmore1.5hpelectric110220vorHonda3hpgas.Gas2949Elec3049ImerWorkmanII350Mixer12cuftperbatchforstuccocon-cretegroutandmore1.5hpelectric110220vorHonda3hpgas.Gas3299Elec3399ImerPromotionFreeMWIPremiumBladewithEachTileSawPurchase5499.00 nine-monthstrikeatWestCoastportshaswreakedhavocwithimportsacrossthecountry.ThedisputebetweenthePacicMaritimeAssociationPMAandtheInternationalLongshoreandWarehouseUnionILWUresultedincopiousdelaysforcarriersandshippersupanddowntheWestCoast.Sinceover60ofceramictileisimportedcloseto70invalueitsnotsurprisingthattheWestCoastlongshoremanstrikewouldhaveanimpactonbusiness.Importersanddistributorshavehadtohustletokeepasmoothowofproducttocustomersandprojects.BobTraxlerpresidentofArizonaTilesaidArizonaTilehashadtoplanonextendedleadtimesforitemscominginthroughtheWestCoastportsforseveralmonthsnowespeciallysincetheportsituationworsenedaroundNovember.Thismeanswehavehadtoordermoreproductinordertoassuresupplyoverthisperiodoftime.Wehavehadtoadvisecustomerstoplanonextratimeforspecialordersandprojects.Thesituationattheportswasalreadydifcultbeforethecon-tractproblemswithagriculturalinspectionsandchassisshortagescausingdelaysanddemurragecoststoincreasesignicantlyTraxlercontinued.Withtheaddedeffectofthecontractprob-lemswehavehadtobringmoreproductinthroughportsinotherpartsofthecountryandthenWestCoastlongshoremanstrikeimportshavocfortiledistributorsTentativeagreementisgoodnewsbutmonthsareneededtoclearbacklogsByLesleyGoddinA.50www.tileletter.com TheNextGenerationUncouplingMatMechanicalBondThin-setmortarformsamechanicalbondtoSTRATA_MATsurfaceforgreaterstrengthInstantCoverageVerificationTranslucentcolorindicatespropermortarcoverageunderSTRATA_MATMortarHydrationVentsAcceleratesthin-setcuringforfasterdrytimeofporcelainandlargerformattilesgroutthenextdaySTRATA_MATA-5320-0613GloballyProvenConstructionSolutionsSeeDataSheet230.99forcompletewarrantyinformation.2015LATICRETEInternationalInc.Alltrademarksshownaretheintellectualpropertiesoftheirrespectiveowners.A-5734-0215www.laticrete.coml1.800.243.4788SnapformoreinformationForusewithmodifiedthin-setmortarsSinglesourcesupplyASTMC627Robinson-EXTRAHEAVYEasylayout-ChalklinesareeasilyvisibleAnti-fractureprotection-Helpspreventcracks451.1mrollwidth-CoversfloorareafastWarranty railortruckittoourwarehous-esincurringadditionalfreightcosts.SteveWallacepresidentofLongustDistributingbasedinMesaAriz.whichsuppliesarangeofooringtocustomersinCaliforniaNevadaNewMexicoArizonaandWestTexassaidthestrikehashiscompanyscram-blingtoprovidematerialtoallownewhomeownerstomoveintotheirhouses.Tocopewiththesit-uationWallacesaidLongusthasinstitutedahardfreezeonbuyingnewimportitemsuntilwerebacktonormaldelayednewproductlaunchesfortwomonthsandisexperiencingadditionalcostsattheportduetodelays.ProductionclosetohomehaseasedthecrisissomewhatforLongust.Werefortunatethatourprimaryceramicsup-pliersCrossvilleInterceramicandVitromexproduceinNorthAmericahesaid.ForPanAmericanCeramicsbasedinMiraLomaCalif.thesituationhasincreasedourlandedcostofimportedgoodsconsiderablyduetodelayswithtransportingcontainerswith-intheterminalsandinspectionpointssincealmostallourItalianimportsareinspectedlackofequipmentandtherelatedtrans-portationcostsexplainedTomCarr.FortunatelyweincreasedourinventorylevelsconsiderablyWESTCOASTLONGSHOREMANSTRIKE52www.tileletter.com BLENDSNATURALLYWITHTILENOSEALINGREQUIRED3DAYWATEREXPOSUREOneNorthChelseaMADesignArtaicInnovativeMosaicGroutBostikDimensionRapidCureSimplicity.Durability.Elegance.WhenitcomestocreatingexquisitemosaicinstallationsforADapplicationsnooneusestechnologybetterthanArtaic.ArtaicspecifiesBostikDimensionRapidCurefortileinstallationsbecauseittooisatechnologicalbreakthrough.DimensionRapidCureisahighperformancepre-mixedurethanegrouttechnologythatcontains60recycledglasscontentandatranslucenturethanebinderthatbothreflectlightaswellasallowittopassthrough.Thiscreatesavarietyofaestheticeffectsinvirtuallyalltileoptionsavailabletoday.Itmayaddanelegantsparkleandorblendnaturallywithtraditionaltileandstone.Italsocreatesathreedimensionaleffectwithinclearglasstileinstallations.CoveringsBooth3843www.bostik-us.comTedAcworthPRESIDENTFOUNDEROFARTAICINNOVATIVEMOSAICWeareconstantlydevelopingnewtechnologyandproductstopromotecreativityintiledesignsuchasuniquebacklitmosaics.Thathigh-performanceapplicationwouldntbepossiblewithoutBostiksDimensionGrout.T2206-03.06.15 priortothissituationsowehaveplentifulinventoryandarefulll-ingordersatalmost100.Buttheincreasedcostshavereallyhurtourbottomline.HeidiMartinofUnitedTilewithlocationsinOregonandWashingtonsaidthatbuildinginlongerleadtimesandorder-ingaccordinglyarehelpingthedistributormanagethesituation.WevealsobeenpaddingourETAsbythreetofourweeksfromwhentheyaredueintoporttoallowforextratimethere.UnitedTilehasalsoresortedtoroutingcontainersthroughEastCoastports.Butthathasprovenquitecostlysowevetriedtominimizethat.EvendistributorsintheMidwestarefeelingtheeffectsofthestrike.DockissuesintheWesthaveaffectedusthoughnotasmuchassomeIamsuresaidAnnRichterofMinnesotaTileStonewithlocationsinMinnetonkaPlymouthWoodburyandLakevilleMinn.Richtersaidtheimpacthasbeenonthecompa-nysvendorswhichslowsdownscheduleddeliveryofmaterialssometimesdramaticallyforweeksormonths.Inadditionmaterialgetstoportthensitssomewherewaitingtobeunload-edmovedloadedontruckcus-tomsforAGESshesaid.EarnMoreJobsEarnMoreMoneyandAvoidProblemsGetYourInstallersITSVerifiedTheTileInstallerThin-SetStandardsITSVerificationCertificateisawardedbytheUniversityofCeramicTileandStoneUofCTSandendorsedbytileandfloorcoveringassociationsinNorthAmerica.Tileinstallerswhosuccessfullycompletethis4-houronlinecoursethatteachesindustrystandardsandmethodsforadheredthin-setapplicationswillearntheITSCertificate.TheITSCertificatewillgiveyoucredibilitywithyourcustomersandwillenableyoutoearnmorejobsmakemoremoneyandavoidcostlyfailures.Coursematerialteachesindustrystandardsforthin-setinstallationapplicationsincludinghowtoinspectandpreparesubstratesthin-setmethodsandworkmanshiprequirements.TheITSonlinecourseisavailableinEnglishandinSpanish.AdditionalonlinetileandstonecoursesareavailablefromourwebsiteUnderstandingtheBasicsofCeramicTileandUnderstandingtheBasicsofNaturalStoneUofCTSstrainingcoursesareidealforinstallersarchitectssalespeopledesignersoranyoneinterestedintileandstone.infoUofCTS.orgwww.UofCTS.org866669-1550Only150pertuition247InternetAccessNoTravelExpensesNoLostProductivityCertificateIssuedVolumediscountsavailable.MembershipdiscountsavailablethroughCTDATTMACandWFCA.WESTCOASTLONGSHOREMANSTRIKE54www.tileletter.com 800.423.5243www.barwalt.comProvidingprofessionaltoolsforover35yearsWalterPytlewskiCEOOwnerBARWALTTOOLJackAbravanelOwnerContractorTILETECHNIQUESThefrstindustryapprovedHollowLeave-InSpacerReactslikearubberspacerwhichadjustson10andwillnotcompressfurther.ThesespacersarealsolongertohandletheradiuscornertilesbetterOurLeave-InSpacersstayinthejointandaregroutedoverforfasterandmoreaccurateinstallation.NowtheinstallercangroutadayearlierwhatatimesaverMakessensedoesntitIfyouhadusedourLeave-InSpacersyouwouldbelonggonebynowNowyoutellmeThisfoortooktoodarnlongtoinstall. Andvendorsaretryingtorecouplossesinherentinthesitu-ationattemptingtopassoncoststocustomers.Richterexplainedthatoneofourvendorsactuallywantedtoimposea3surchargeonanyordersthatshippedfromtheirWestCoastfacility.Theven-dorwastoldeitherwaiveitortelluswhatisWestCoastonlyandwewillnotshowthatmaterialinourshowroom.CommunicationiskeyforCoveringsshipmentsWithshippingofmaterialsboothsandexhibitsneededattheCoveringsshowinquestionNationalTradeProductionsNTPthemanagementcompanyforCoveringshasbeenvigilantcon-cerningthesituationandpossibleworkarounds.OutofgreatconcernforourforeignexhibitorsCoveringshascloselywatchedtheeventsunfold-ingoverthepastseveralmonthswiththeWestCoastWaterfrontContractsaidKarinFendrichofNTP.Whilethetremendousdelayswerepotentiallythreaten-ingtoourshowwewerealsoconcernedthatthepropersolu-tionbereachedsothatlong-termtrafccouldbeassuredofasafeandexpeditedenvironment.WiththatinmindourpartnerPhilHobsonofPhoenixLogisticsworkedcloselywithourexhibitorstobesuretheywereallowingade-quatetimefortheirshipmentstoarriveandreroutingwhereneces-saryFendrichadded.Aboveallcommunicationwiththeexhibi-torshasbeenourmostimportantpriorityandweareveryhappytoseethismatterresolvedintimeforourshow.TentativeagreementreachedOnFebruary20atentativeagreementonanewve-yearcontractwasreachedbetweenthePMAandILWUwiththeassis-tanceofU.S.SecretaryofLaborTomPerezandFederalMediationandConciliationServiceDeputyDirectorScotBeckenbaugh.Thatsgreatnewsbutitstilldoesntmeanbusinessasusual.WeanticipatethatwiththerecentnewsofanagreementitwillstilltakeseveralmonthsfortheWestCoastportstoworkthroughthebacklogofshipsandreturntonormalcontainerowsandprocessingtimesTraxlersaid.UnitedTilesMartinaddedWedonthaveanywayofknowinghowlongitwilltaketoreturntonormaloperations.Thecompanydoesntplantoreadjustpurchas-ingdecisionsagainuntilweactu-allyseeapromisingchangeshesaid.Wevehadmanyfrustrationsfromstaffandcustomersbutthestrikeisquitepublicandulti-matelymostpeopleunderstandthatthisisoutofourcontrolsheconcluded.WESTCOASTLONGSHOREMANSTRIKE56www.tileletter.com ELECTRICFLOORWARMINGSYSTEMOverthelast40yearsweveperfectedthemanufacturingofsafedependableandhigh-qualityfloorwarmingsystems.Itsastandardwesetforourselves.Andanameyoucantrust.ChooseconfidencevisitWarmTiles.com.DFTCABLESFlexiblefloorplansolutionSELF-ADHESIVEMATSPre-cabledeasytoinstallWARMTILESELITEUltra-thinlowprofilemat Homeownersandbuildersincreasinglyfavorshowerspaceswhichcanfunctionwithoutacurbordonotrequireanybuild-upoverexist-ingoorareasresultinginastepupintotheshower.Themostimportantreasonsforthistrendareeasierandsaferaccesstotheshowerforolderandorphysically-handicappedper-sonsandthetrendtoplanaheadforaging.Othersjustliketheopennessofacurb-freeintegratedshowerspace.CommercialprojectsmightneedtoconsiderADA-compliantshowerfacilities.Homeownersaddingsteamtherapytoashowerrealizethatasteamyenvironmentmaymakeacurbapotentiallydangerousinstal-lationtotripover.Whilethistrendoffersgreatdesignandbusi-nessopportunitiesitalsopresentstechnicalchallengeswhichcannotbeovercomebymanyconventionalshower-installationmethodsorproducts.Mainchallengesarethesaferecess-ingofaslopedshowerbaseintoanexistingstructuraloorforaushtransitionaswellastheextensionofwaterproongfromtheshowerareaintosurroundingoorareasnolongerprotectedbyacurbthatkeepswaterinsidetheshowerarea.Recessingabaseintostructuraloorscouldrequirecuttingintooorjoistsaddingcross-bracingorothersupportaswellastheinvolvementofastructuralengineertoensuresafetyandcodecompliance.Suchoptionsareverylimitedconcerningthebuild-upandweightcreatedbythespe-cicshoweroorproductsusedrangingfrommortarbedlinerinstallationstoavarietyofprefabricatedshowerbases.Someconventionalshowerinstallationsorproductsarenoteasytotieintowaterproonglayersinstalledoversurroundingbathroomoorstructures.Otherproductssometimesseeninsuchapplicationsaremadeofberglassacrylicorotherplasticmaterialscommonlynotusedtosupporttilesurfaces.Theyoftenrequireaddedsurfacepreparationandmembranecoatstopromoteabondsurfaceandcrackprotectionfortile.Manyoftheseproductsrequiresomecreativitytosafelytiethemintoadjoiningwalloroorareawaterproong.Toaddressallchallengesfortileprofes-sionalswedinowintroducesFundoLignoaslopedshowerbase34thinatitsperim-eterandavailableinvarioussizes.Lignocanbeeld-modiedasneeded.Theinstallationwithina34plywoodstructureeliminatestheneedtocutintojoists.Load-bearingplywoodissimplyre-installedbetweenoorjoistsandover2x6or2x4blockingthenattachedtothejoists.Thisguaranteesfullsupportandprotectionofthetiledsurface.Theweditypically-strongcement-basedreinforcedsurfaceisdirectlytileablewithlarge-orsmall-formattile.Lignointerlockswithwedibuildingpanelsusedaswaterproofbackerboardonwallsaswellasonthesurround-ingoor.OptionallywedisSublinersheetmembranecanbeused.Bothoptionsofferacompleteandprofessionalsysteminstallation.LearnmoreaboutwediFundoLignoonwww.wedicorp.com.Designingoor-levelbarrier-freeandwaterproofshowerspacefortileiseasierwithwediPAIDADVERTORIAL58www.tileletter.com CurblessandoorlevelDonewithwediFundoLignoBryanBaeumlerhostofLeaveittoBryanandHouseofBryanasseenonHGTVandDIY-Network.Findproductsuppliersspecsandvideosonwedicorp.comJoinUsonFacebook.com877-933-WEDI9334www.wedicorp.comThespecialistforrecessedwoodoorframingEasyandcleaninstallationwithinthecompletewedisystemXPSfoamandintegrateddrainare100waterproofintheentiresystemStrongsurfacetoworkonlowweightonstructurePerfectslopeensuresbesttilingexperienceTherstlowproleshoweroorbasemadefortilefeaturingasafecementbasedsurfacecoatingFundoLignoinstallsoverplywoodrecessedbetweenoorjoistsnocuttingintojoistsBRANDNEWwediFundoLignowediVirtualFactoryTour InthelasttwoyearsJoshPairofOnTimeProfessionalsTileMarbleGraniteinFayettevilleArk.hasobtainedbothCertiedTileInstallerCTIandanAdvancedCerticationforTileInstallersACTcredentials.OftheindustryinNorthernArkansasPairsaidMostpeopleIencounterhavetheattitudethatitsjusttilebutthatisnotthecase.Itsnotjusttile.Thereismuchmorebehindthescenesthanmostpeopleevencontrac-torsareawareof.PairaddedIheardthesepro-gramswereavailableandIknowthereareveryfewinstallersinmyareathatareeventryingtogetanybetter.Pairtookthetestsinordertosethimselfapartfromotherareatilesetters.Ibelievetheclos-estCTIsarefourhoursawayinLittleRock.TheresnoonewiththeACTcerticationinNorthwestArkansas.OnTimeProfessionalsOTPTileMarbleGranitefocus-esmainlyonremodelingresi-dentialhomeswiththeocca-sionalcommer-cialjob.AnyonethinkstheycanjustthrowtoolsinthebackofatruckandgosettilePairsaid.Butthisiswherehiscompanycomesin.Wegotearoutshowersthatareleakingandputthemincor-rectly.Pairconsiderstheindustry-rec-ognizedcerticationsasmorethanjustoptional.IthinkanyonewhowantstoinstalltileshouldhavetotaketheCTIandACTtests.Someofmycompetitorsshouldnotbeallowedinpeopleshomes.Pairiscommittedtoofferinghisclientsthebestnishedproducthecan.TheACTtestoffersfourForJoshPairofOTPTileMarbleGranitechallengingcerticationexamsarestandardsbywhichallinstallersshouldbeheldaccountableQUALIFIEDLABORByTerrynRutfordJoshPair60www.tileletter.com modulesinwhichtogetcertiedPairtestedinallfour.ThemoreknowledgeandthemorelevelsofcerticationIhavetooffermyclientsthebetterhesaid.WhenPairpitcheshiscompanytoclientshetellsthemabouthisCTIandACTcertications.ThatalwaysgetsverygoodresultsPairsaid.ItelltheclientsthatIewtoNewYorktogettestedandthatnooneelseinArkansasisdoingthat.Theyreimpressed.PairtooktheCTItestatDaltileinLittleRockandtheACTtestattheSchluterSystemsheadquartersinPlattsburghN.Y.ScottCarothersadministeredtheACTtest.IwishIcouldcarryScottaroundinmybackpockettoanswerallmyques-tionsandsettleargumentswithcontractorsPairsaid.Scotthasarealeyeandattentiontodetail.TherewereafewthingsIthoughtIcaughthimshakinghisheadatbutIpassedallofthehands-ontestswithyingcolors.AccordingtoPairthisisnoeasyfeat.FortheCTIhands-ontestyoubetterbeabletoworkquicklybefamiliarwithdoinglayoutsandworkingbyyourself.Youdonothaveahelperandtheressomestressduetothetimeinwhichyouhavetocompletethetest.ButevenwiththatstressPairwascon-dentthathehadpassed.TheACTtestwasadifferentstory.IwouldsayyouhadbettereatyourWheatiesandstudyupbecauseitsabsolutelygruelinghesaid.IdidfourtestsintwodaysandIfeelitsaboutequivalenttodoingfourdaysofworkintwodays.PaircouldnotsayenoughabouttherigorsoftheACTtest.Thetestisveryintense.Youbetterknowwhatyouredoing.BoththeCTIandACTtestshavewrittenandhands-onpor-tions.Dependingontrainingandexperiencethesetestschallengeinstallerstodifferentdegrees.Ihaveagentlemanwith34yearsoftile-settingexperiencewhoworksforme.Ithinkhecouldpassthehands-ontestswithnoproblembuthehasnoexperiencewiththemanuals.Ithinkthechallengeforhimwouldbedoingthewrittentest.Theonlinewrittentestsareveryspecicwiththequestionsthattheyask.NeithertheCTInorACTevalu-ationsareatrainingcoursebutbothbringtolightdetailsthatmanyinstallersmaynothavepaidattentiontobefore.Pairforexam-plelearnedmoreaboutexpansionjointsonwalls.Ialwaysdidthemontheoorbutdidntputasmuchthoughtintowherethewallsturncorners.Wehavetohaveatleastan18expansionjointlledwithasiliconecaulking.Theacryliccaulksthatmostdistributorsofferareinferiorandarenotthecor-rectproducttouseinthoseareas.Thiswaseye-openingforPairbutalsopresentedacomplication.IthoughtImgoingtohaveahardtimegoingbacktoNorthwestQUALIFIEDLABOR62www.tileletter.com Imaginehowthiswaterjet-cutstonemurallookedafterbeinggroutedCreativeEdgewastherstcompanyintheworldtocombinetheunbelievablebenetsofprecisionwaterjetcuttingwithnearchitecturaldesign.Wevetakenworld-classartworkandrecreateditwithstate-of-the-arttechnology.Andwemakesurethatallprojectsareeasyfortilecontractorstoinstall.Weusestoneporcelainglassmetalandmore.Ifyoucandrawitwecancutandassembleitatmasterpiecelevels.601South23rdStreetFaireldIowaUSA52556www.cec-waterjet.com888.383.2112CreativeEdgerecommendsusingBOSTIKinstallationmaterialsCoveringsExhibit3843 Arkansasandtellingallofmybuildersandcontractorsthatwehavetoputan18jointdownthecornerofallwallswhennobodysdonethatandnobodysseenthat.Imgoingtohaveahardtimesellingthat.FortunatelyforPairhiscrewstrusthimandhedidntmeettheresistancehethoughthewould.IhadoneguywhodidntwanttodoitthatwaybutwhenIexplainedwhyandwhatIhadlearnedhesaidokayletsdoitthewayyouweretaught.ThemainreasonPairrec-ommendstheCTIandACTevaluationsisforinstallerstondouthowmuchyoureallyknowhesaid.Itwillmakeyoufeelbetteraboutyourselfandanyproj-ectinthefuture.Onceyouhavefoundoutwhatittakestopassthesetestswhicharenoteasythenthecondencelevelforanyfutureprojectwillincrease.PairbelievesAlltileinstallersshouldbeheldaccountabletothestan-dardsetbythesetests.Visitwww.tilecareer.comformoreinformationaboutbecom-ingaCertiedTileInstallerandwww.tilecertications.comforinfoaboutACT.Protectyourselfwithaffordablelegalandidentitytheftprotection.Thisisageneraloverviewofourlegalplanandoridentitytheftplancoverageforillustrationpurposesonly.Seeaplancontractforyourstateofresidenceforcompletetermscoverageamountsconditionsandexclusions.Joinover1.4millionmembersandprotectyourselftodaywithLegalShield.UnexpectedlegalquestionsandidentitytheftissuesariseeverydayandwithLegalShieldonyoursideyouwillhaveaccesstoexperiencedlawrmsandattorneysaswellaslicensedinvestigatorsskilledinidentitytheftmonitoringandrestoration.Nomatterhowtraumaticortrivialtheissueyoullhavethepowertogetlegalandidentitytheftadviceandserviceswhenyouneedthemallsoyoucanworrylessandlivemore.ParkerStubbsIndependentAssociate601-259-0023p-stubbshotmail.comwww.legalshield.cominfotileassnQUALIFIEDLABOR64www.tileletter.com WhenitcomestoboldandaccuratecolorsamplemarketingnobodycanwellLeaveYourMarkincolorquitelikeus.COLORSAMPLESDISPLAYSTECHNOLOGYREFLECTINGTHECOLORSOFLIFE.866.583.7200954.345.4000lymcolorsolutions.com Forthe26theditionofCoveringsCeramicsofItalywillreturntoOrlandowithoneofthelarg-estinternationalcontingentsattheshow.Withover60Italianpro-ducersofceramicandporcelaintilegroutandmortartheItalianpavilionisyourbestbetfordesigninspirationtechnicalinnovationandhospitalityattheshow.PiazzaCeramicaIfyourelookingforaplacetostartfollowtheCeramicsofItalylogoontheshowooruntilyouarriveatPiazzaCeramicabooth4823.Onceagainthedynamicarchitectsateistudiohavecol-laboratedwiththemasterfulfab-ricatorsatAMtotransformthe3000-sq.-ft.CeramicsofItalyboothintoashow-stoppingtopography-inspiredpiazza.Fromthewaterjet-cutporcelainoortothecolorfultile-cladmoundstheentirespaceisaninspiringdisplayofItaliandesignandtechnology.Visittheinforma-tiondesktopickupamapoftheItalianPavilionthelatestcopyofCermagazineandotherindustryresourcesorstopbythecafforanauthenticItalianlunch.Likeareal-lifepiazzayoullnditbuzzingwithpeopleandactivity.TrendsandinnovationsYearafteryearItalianmanufac-turerscontinuetoleadthewayinindustryinnovationwhichcanbeseeninthehundredsofdesign-for-wardandtechnologically-advancedbuildingmaterialsatCoverings.Therewillbenumeroushigh-techCeramicsofItalyatCoverings2015DesigninspirationtechnicalinnovationandhospitalityinOrlandoCeramicsofItalywillrepriseitsstun-ningPiazzaCeramicainbooth482366www.tileletter.com ENGAGEYOURCUSTOMERS.POWERFULMARKETINGANDMEDIAMANAGEMENTAPPFORTABLETSEasytomanageandallowsyoutoimmediatelypushcontentfrombrochurestovideorighttoyoursalesteamandcustomersUseonanydeviceiOSAndroidWindows8anywhereNointernetconnectionneededoncematerialisdownloadedAppincludesleadcaptureemailcapabilitiestrackingandusageanalyticsreportingandSalesforceintegration866.583.7200954.345.4000ulodlymsolutions.comlymsolutions.comCoveringsSpecial50OFFFirst6MonthsContactusfordetails.Technologyby innovationsattheshowincludingmanyproductsdesignedtomakeinstallersliveseasier.Inadditionto2cm-thickporcelainpaversthatcanbedry-laidforoutdooruseandinteriorsystemsforquick-layoor-ingoneofthehighlightswillbearevolutionarytechnologythataddselasticitytoporcelaintileensuringperfectlyatinstallations.Thethickness-to-sizeratioforItalianporcelaintilecontinuestoshrinkwiththelargestthinslabsintheindustry5.5x11x6mmchangingthegamefordesignersandinstallersalike.Beinglightversatileandstrongaslabofthissizemakesanevenstrongercaseforusingporcelainbeyondoorsandwallsinstallingasinglepieceforkitchenandbathcountertopsorcut-to-sizeforcustomfurnishings.IntermsofdesignnatureisacontinualsourceofinspirationforItaliantilemanufacturerswhocontinuetoexplorenewinter-pretationsofmarblewoodstoneandgemstones.OthertrendstolookoutforintheItalianPavilionincludeencausticpatternspatch-workdesignspoparthexagonsearthtonesandmetallizeddesigns.InstallationDesignShowcaseResortBathDemonstratingthesymbioticrelationshipamongbeautifulprod-uctsimaginativedesignandexpertinstallationCeramicsofItalywillparticipateinthesixtheditionoftheshowsannualliveattractiontheInstallationDesignShowcase.Overthecourseoffourdaysinbooth461-BaninstallationteamfromCERAMICSOFITALYTrendsandinnovationslikeRagnosfashion-forwardhexagonalRewindwillbefoundatexhibitorsattheItalianPavilion.68www.tileletter.com USADVANTACrossvilleInc.com931-456-3136DistinctlyAmerican.AdvantageouslyCrossville.DiscoverbeautifulsustainabledesignforyourfloorswithinfinitelyinspiringtilesolutionsfromCrossville.OurexclusivePorcelainStonecollectionslendstyleandsubstancetodistinctivespaceseverywhere.MeettheMoonstruckPorcelainStoneCollectionbyCrossville.SeeusatCoverings2015Booth3818. NTCAFiveStarContractorMichaelsCustomTileofJacksonvilleFla.willbuildahigh-endresortbath-roomdesignedbyFlorida-basedarchitectDianaChaseAIAofHelmanHurleyCharvatPeacockArchitects.ThechicCalifornia-rusticspacewillfeaturenaturalis-tictilesfromanumberofItalianceramicproducersincludingCottodEsteFloorGresMarcaCoronaandRexCeramiche.DemonstratingtheversatilityofItalianporcelainthetileswillbeinstalledontheoorswallsstepsandcountertopsinadditiontolessconventionalusessuchasfurnishings.Thevignettewillnotonlyserveasatestamenttotheimportanceofincorporatingbeautifulinventivedesigninhospi-talityspacesbutalsoasalivedem-onstrationoftheskilledapplicationandinstallationoftilesinvariousstylesandthicknesses.Watchtheprogressionoftheboothasitisbuiltinrealtimeandbringyourques-tionsfortheinstallationanddesignteamduringInstallationDesignShowcaseDeconstructedonApril16from330430p.m.DontmisstheactionIfyoucantmakeittoOrlandofollowCeramicsofItalyonFacebookface-book.comCeramicsOfItalyNATwitterInstagramandPinterestCeramicsOfItalyforliveupdatesfromtheshow.Formoreinforma-tionabouttheItaliantileindustryortondalocaldistributorthatcarriesItaliantilevisitwww.italytile.com.CERAMICSOFITALYCometobooth461-BtowatchaninstallationteamfromNTCAFiveStarContractorMichaelsCustomTileofJacksonvilleFla.constructahigh-endresortbathroomdesignedbyFlorida-basedarchitectDianaChaseAIAofHelmanHurleyCharvatPeacockArchitects.ArtcraftGraniteMarbleTileCo.ofMesaAriz.workedwithItaliansponsorslastyearpicturedhere.70www.tileletter.com RusticEleganceHandcraftedinLosAngelesSince1966BrickTileArchitecturalMuralsDecos310.768.8500www.artobrick.comWallArabesquePattern12HacinedaLimestoneFloorArabesquePattern13NormandyCream CeramicsofItalyCoverings2015ExhibitorListCompanyBoothCompanyBoothAMProduction4546AbitareLaCeramica4503ABKGroup4811ArmoniebyArteCasa4542AtlasConcorde4223Caesar4839CasalgrandePadana5034CeramicaCollidiSassuolo4234CeramicaDelConca4815CeramicaPanaria4835CeramicaSantAgostino4829CeramicaVallelunga4434CeramicheAscot4808CeramicheRen5042CeramicheRicchetti4507CeramicsofItaly4823CerdisaCeramiche4511Cerdomus5022Cermed4506CisaCeramiche4518CoemFioranese4011CooperativaCeramicaDImola5006CottoDEste4215DadoCeramica4313DomCeramiche4806EcoCeramicaGroup4311EdimaxAstor4849EliosCeramica4034EmilceramicaGroup5028Ermesaurelia4306FAPCeramiche4208FILA4006Fincibec4023Florim5015Fondovalle4803Gambarelli4547GardeniaOrchidea4240HappyHouse4500Impertek4144ItalgranitiGroup4229KaleItalia5051LaFabbrica4600LeaCeramiche4218Litokol5242ManifatturaEmiliana4029Marazzi5000MarcaCorona17414529Mariner4306aMarocchi4206Mirage4211Novabell5011Nuovocorso4008Ornamenta4003PetracersCeramics4200Piemme5046ProgressProles4303Rondine4846SavoiaItalia4039SerenissimaCir4842Settecento4515SicheniaGruppoCeramiche4308Sicis4016SintesiCeramicaItaliana5211Supergres4439TaginaceramichedArte5038UnicabyTarget4036Unicomstarker4551Verde19994000CERAMICSOFITALY72www.tileletter.com SOUTHCONCOURSEENTRANCESOUTHCONCOURSEENTRANCE3205-3814TheTileLetterGuidetotheTCNAPavilionContractorLoungeArtTileVillage37283015VisitArtTileVillagetoseethelatestdesignsfromartisantilemakersandrelaxintheArtTileCourtyard3609onaone-of-a-kindtiledbench.AsktheTCNALababoutthewiderangeoftestsoeredfortilestoneinstalla-tionmaterialsandsystems.FreeBeerContractorsHappyHourWed.Thur.3530p.m.74www.tileletter.com 36392634-3057InstallationMaterialsDistrictLiveDemoStageiontechniquesbyindustryexgtonoonFriday.VisitTCNAandtheNorthAmericanPavilionforthelatesttiledesignsinstallationmaterialstoolsanddesignsolutionsavailabletodayPlusgetthelatestfromindustryassociationsco-exhibitingwithTCNA RaysFlooringSpecialistsInc.UniquelyMorethanGreatFloorsinAlbuquerqueN.M.In1959RayLuceroSr.beganhiscareerasacarpetinstallerinNewMexico.Guidedbyhisprin-ciplesaWhateverittakesmottoandhisunwaveringcommitmenttoqualityheopenedhisownoor-ingcompanyin1972.WorkingoutofthegarageofhisNorthValleyAlbuquerquehomeheandhiswifeDorothybeganbuildingalegacyofhardworkandqualitycraftsman-shipguidedbyintegrityandhonesty.Drivenbyanunrelentingpassiontosatisfyeachandeveryclientthebusinessbegantogrow.Todayoperatingoutofa68000-sq.-ft.facilityonAlbuquerquesWestsidetheLucerofamilycarriesonthatlegacystartedallthoseyearsago.ThoughRaySr.passedawayin2013hissonsRayJr.GeraldandMartinandadedi-catedteamofemployeesguidethecompanywithprinciplesofinteg-rityandhonestycustomerserviceandhardworkfamilyandtradition.Full-serviceooringAsafull-serviceooringcompa-nyRaysFlooringSpecialistsInc.www.raysooring.comprovidesandinstallstileofmanytypesceramicporcelainnaturalstonegraniteglassmetalagstonemosaicsmedallionsaswellassolidsurfaceVetrazzorecycledglasssurfacingPaperStoneandcarpetvinylhardwoodlami-natesandseamlessoors.Raysofferscabinetsgranitefabricationandcustomwater-jetdesign.Closeto35ofthebusinessisstoneinstallation.RaysFlooringsnever-end-ingcommitmenttocontinuedimprovementledittobecometheonlyooringcompanyinthestateofNewMexicotohaveitsqualityprocesscertiedbytheNationalHomeBuildersAssociation.TheNHQNationalHousingQualityprogramisareal-timequalitypro-gramthatgreatlyreducesdecien-sponsoredbyMEMBERSPOTLIGHT76www.tileletter.com CustomBuildingProductsrecent-lyimprovedthechemistryofitsflagshipself-lev-elingunderlay-mentsforuseinthepreparationofsubfloorsbeforetileinstallation.LevelQuikSelf-LevelingUnderlaymentsunderwentanextensiveupgradetoamorerobustformularesultinginimprovedhandlingcrackresistanceandcov-erage.ThenewLevelQuikproductsdeliverenhancedworkabilityinbothLevelQuikRSforrapidsettingapplicationsandLevelQuikESwithextendedsettingproperties.CUSTOMsnewLevelQuikfor-mulacontinuestofeatureControlledCureTechnologythatregulatestherateatwhichwaterevaporatesduringthecuringprocessprompt-ingfastandconsistenthydration.LevelQuikalsohelpseliminateinstallationproblemsincludingbondfailureandcrumbling.CUSTOMsLevelQuikSelf-LevelingUnderlaymentsseektheirownleveljustminutesafterpouringandachieveanextra-heavyratingforuseinavarietyofresidentialandcom-mercialapplications.LookforthenewLevelQuikinitsupdatedpackage.www.custombuildingproducts.com.ltor.GeraldMartinRayJr.andRayLuceroSr.ciesandpromotesahighlevelofqualityandcustomerserviceineveryaspectofthebusiness.AsaqualiedMinorityOwnedandSmallDisadvantagedBusinessRaysFlooringwashonoredin2004tobenamedtheNewMexicoSmallBusinessoftheYear.In2008itwasawardedthePRISMCommunityAwardfortheUniversityofNewMexicoChildrensHospitaldur-ingtheCoveringsExpo.AndtheAssociatedGeneralContractorsofNewMexicoawardedRayseightdifferentbestinteriorshonorsinthelastveyears.Raysisprimarilyacommer-cialooringcontractorwith60ofthebusinessincommercial40ofthatinnewconstruction.Projectsincludechurchandwor-shipcorrectionaldistributionandwarehouseeducationschoolsentertainmentgovernmentgreenMEMBERSPOTLIGHT78www.tileletter.com EAQ buildingLEED-certifiedhealth-carehospitalitymallandstripcentersmanufacturingrestau-rantssportsfacilitieshousingandofcejobs.InadditionRaysdoes30builderbusinessand10retailasaCarpetOneretailer.Thoughthebulkofthebusi-nessisclosetohomeinNewMexicoRaysFlooringalsoworksonprojectsinthesurroundingstatesofTexasColoradoandpartsofArizona.NTCAbeyondvaluableRaysFlooringsawthevalueofNTCAover20yearsagowhenitrstbecameamember.TheindustryhasbeengoodtomeandIbelieveitisimportanttogivebacksaidGeraldLucerovicepresidentcommercialdivision.IbelievesupportingNTCAisjustoneofthewaystodothat.ThewayNTCAsupportstheindustryisbeyondvaluable.Ialsothinktheyareagreatresourceonwhatisnewandupcoming.RaysFlooringhasalsoinvestedinindustry-recognizedcertica-tion.WehadfourofourleadsupervisorscertiedlastyearLucerosaid.Wearelookingfor-wardtothenextcerticationclasssowecanhavemoreinstallerscer-tied.ThisisimportantbecauseLuceroidentiedoneofthemostchallengingaspectofdoingbusi-nessastheunskilledlaborthatwecompeteagainst.Throughoutits37-yearhistoryRaysFlooringhaspledgedcontin-uedsupportofthecommunityasastrongsupporterandcontributorofThoughRaySr.passedawayin2013hissonsRayJr.GeraldandMartinandadedicatedteamofemployeesguideRaysFlooringSpecialistsInc.withtheprinciplesofintegrityandhonestycustomerserviceandhardworkfamilyandtradition.HeresthestaffoutsidetheofceonAlbuquerquesWestside.MEMBERSPOTLIGHT80www.tileletter.com FORULTIMATEPROTECTIONAGAINSTSTAINSTRUSTFUSIONPRO.UnsurpassedStainResistanceNeverNeedsSealingEasytoSpreadandCleanUltimateColorConsistencyCUSTOMsuniquesinglecomponentformulainstallsquicklywontshademottleoreforesceanddeliversexceptionalstainresistancewithouteverneedingtobesealed.Acceptnosubstitute.StopbyourboothatCoverings3057andlearnabouttheexcitingchangescomingtoyouin2015.Patented834906883572388876966AskaboutFusionProtoday.CustomBuildingProducts.com800-272-8786AvailableatTheHomeDepotandtiledistributorsnationwide. manylocalcharitiesinclud-ingRoadrunnerFoodBankTheNewMexicoChildrensHospitalSpecialOlympicsofNewMexicotheMake-A-WishFoundationandtheUniversityofNewMexicoLoboClub.Thecompanysmostrecentcommitmentistobeingenvironmentallyresponsiblethroughawideassortmentofgreenproductsandpartici-pationinnumerousrecyclingprograms.RaysFlooringemploysonlythebesthighlytrainedpeo-pleincludingitsinstallationcrewstoprovideabeautifulprofessionalinstallationandacustomerserviceexperi-encesecondtonone.RaysFlooringisalwayseagertoshowvaluedclientstheaddi-tionalvalueitcanbringtoaooringpartnership.RioGrandeBrewPubGrilllocatedattheAlbuquerqueAirportisanexampleofRaysFlooringswork.ThediningareaofLaFondaHotelcourtesyofRaysFlooring.RaysFlooringdidthetileinstallationatFarmingtonReadinesstheNMNationalGuardArmoryinFarmingtonN.M.MEMBERSPOTLIGHT82www.tileletter.com AvailableatTheHomeDepotandtiledistributorsnationwide.AvailableatTheHomeDepotandtiledistributorsnationwide.ACOLORFULCHANGEISCOMING.CUSTOMsindustry-leadinggroutprogramevolvesgivingyoutherightoptionsfortodaysprojects.StopbyourboothatCoverings3057andlearnabouttheexcitingchangescomingtoyouin2015.CustomBuildingProducts.com800-272-8786CEGWeknowgrout.CountonCUSTOM. TheCeramicTileDistributorsAssociationsCTDAmissionistoConnectEducateandStrengthentileandstonedistributors.CTDAaccomplishesitsmissionbyfocus-ingonvecorestrategies1.Beatechnicalsalesandinfor-mationresourcefortheindustry2.Createconnectionopportunities3.Expandeducationalofferingstotheindustry4.PromotetheconsumptionoftileandstoneandawarenessofCTDA5.GrowthemembershipCTDAsleadershipandstaffdevelopandimplementprogramsandactivitiesdesignedtoprovidevaluetotheindustrywithineachofthesestrategies.CTDAhasaCustomsTaskForcethathasbeenworkingforseveralyearswiththeUnitedStatesgovern-mentandConndustriaCeramicaItalianceramictilemanufacturersassociationtoreduceoreliminatethepresenceofunwantedpestsandagriculturalproductsonship-mentsoftilefromItaly.LastyearatCoveringsCTDAinconjunc-tionwithConndustriaCeramicalaunchedtheGoodPhytosanitaryPracticesProgramacomprehen-sivestandardsystemofpreven-tativemeasuresandthird-partyindependentinspectiontoimproveshippingproceduresforcontainerstransportedtotheUnitedStatesdevelopedthroughdiscussionswithUSDAandU.S.Customsrep-resentatives.Inadditiontoprotectingtheenvironmenttherigorouspreven-tionprogramwhichhasbeentwoyearsinthemakingandincludesmeasuresthattakeplacebeforeshippingwillreducecostsandtimeforshippingforU.S.distribu-CTDAsmissionconnecteducateandstrengthentileandstonedistributors84www.tileletter.com tors.Theideaistoreducethelevelofdelaysforinspectionsfumiga-tionsorreturnedcargo.Allexport-erstotheU.S.areurgedtoadoptthesemeasures.Thenewmarkpicturedisavail-abletomanu-facturersandshipperswhohavepassedanindependentinspectionveri-fyingtheyarefollowingtheGoodPhytosanitaryPracticesprogram.NowCTDAmemberscanreportproblemstheyincurwithcustomsthroughtheCTDAwebsitewww.ctdahome.org.ComebytheCTDAbooth3015intheTCNAPaviliontolearnmoreaboutthisindustryservice.CoveringsCTDAhelpstogrowtheindustryandthemarketplaceforceramictileandstoneproductsaswell.CTDAisaproudsupporterofandpartnerinCoverings.CTDAhelpstopromotetheshowshapetheeducationalprogrammingprovid-edattheshowandmakedecisionsaboutthedirectionoftheshow.CoveringsisclearlytheNorthAmericanindustry-leadingtradeshow.Thecurrentversionaswellaspreviousincarnationshavedeliveredvaluetotheindustryandhelpedgrowtheindustryformorethantwentyyears.Coveringsisoneshowthatistrulybytheindus-tryfortheindustry.CoveringsiscriticaltothebusinessesofCTDAsmembers.Itistheoneopportu-nityeachyearwheredistributorscanviewcurrentandupcomingproductsinNorthAmericawheretheycansolidifyrelationshipswithexistingsuppliersandndnewoneswithinnovativeandcreativeproducts.OurmembersvalueCoveringssignicantly.OnTuesdayApril14from130p.m.-230p.m.therewillbeapaneldiscussiontitledTheTileContractorTileDistributorRelationship.Itwillbemoder-atedbyBartBettigawithpanel-iststhatincludeNTCAFiveStarContractorsNyleWadfordandDanWelchandCTDAmem-bersDennisMcLennandDBDistributorsandJohnZolmanMilesDistributors.Thesessionfocusesonthequalityoftherela-tionshipbetweentheindependentdistributorandcontractorrelation-shipandhowitrelatestothesuccessoftileandstoneprojects.Propercommunicationpricingprotectionnegotiatedpaymentsandmorewillbediscussed.Topdistributorandcontractorpanelistswillsharetheirrealworldchal-lengesandsuccessesinthisopenandfrankdiscussion.InadditionCTDAisnamingitsthirdannual2015SupplieroftheYearattheshow.FloridaTileandCrossvilleInc.werethe2013and2014SuppliersoftheYearrespec-tively.ThewinnerischosenviaaCTDA86www.tileletter.com surveycompletedbyCTDAsdistrib-utormembersinwhichsuppliersareratedonthefollowingcriterialead-ershipmarketingtrainingtechnol-ogycommunicationpoliciesandproductshipmentandsupport.TotalSolutionsPlusCTDAishelpingtoconnecttheindustryinmanywaysthemostsignicantofwhichisthroughitspartnershipinTotalSolutionsPlusTSP.CTDAhaspartneredwiththeTileCouncilofNorthAmericaTCNAandtheNationalTileContractorsAssociationNTCAforfouryearsindevelopingandproducingwhathasbecomethesinglegreatestconnectionoppor-tunityfortheindustry.In2013afourthpartnerTileContractorsAssociationofAmericaTCAAwasaddedtothegroup.In2014over600seniorlevelownersandmanagersofmanufacturersdis-tributorscontractorsandretailersgottogetheroverfourdaystolearnfromandconnectwitheachother.AtTSPavarietyofprogrammingisofferedincludingprofessionalkeynotespeakersindustrykeynoteCTDA88www.tileletter.com speakerseducationalworkshopsontechnicalissuesincludingwhatsgoingonwiththintileandonsalesmarketingandmanage-mentissuessuchashowtousesocialmediatogrowyourbusiness.IfyouhaventbeentoTSPyetmakeplanstoattendin2015.ItstakingplaceattheWestinSavannahHarborGolfResortSpainSavannahGa.October24-272015.RegistrationisopenandavailableattheCTDAbooth3015intheTCNAPavilionatCoverings.OryoucanvisittheTSPwebsiteatwww.ctdahome.orgtsp2015.WebinarsandonlinetrainingFinallyCTDAoffersamyriadofeducationalopportunitiesforitsmembersthroughouttheyear.CTDAproducesmonthlywebinarsgenerouslysponsoredbyMAPEIonavarietyofinterestingtopicsincludingHowtogetyourprod-uctsspeciedHeatedFloorsAnewperspectivefortileandstoneandTCNAEnvironmentalClassicationsQuantifyingmois-tureandtemperaturelimitsfortileinstallations.AdditionallyCTDAoffersonlinetrainingonbothtileandstoneforCTDAmem-beremployeesandcustomers.CTDAhasevencertiedover350ceramictileandstonesalespeoplenationwide.AsyoucanseeCTDAoffersvalueinmanywaystoitsmembersandtheindustry.HowevertimeandagainourmemberstellusthemostimportantvaluetheyreceivefromCTDAisadirectresultoftheirinvolvementinCTDA.SocometoCTDAforthemanybenetsweofferourmemberstheeducationthenetworkingthevaluablebusi-nesssavingsopportunities.ButgetinvolvedinCTDAbyparticipatingonacommitteeandstayamemberforlifeWelookforwardtoyourinvolvementCTDA90www.tileletter.com OneofthemostvitalindustrydocumentsistheNTCAReferenceManual.Updatedeachyearthisdocumentisderivedfromexpe-rienceintheeldandmuchofitiscastintoacause-cure-pre-ventionformattotroubleshootproblemsbeforetheybegin.Themore-than-200pageNTCAReferenceManualispackedwithacomprehensiveculminationofknowledgeresearchanddevel-opmentfromtheNTCATechnicalCommitteemembersceramictilestonecontractorsdistributorsmanufacturersandalliedmem-bersoftheceramictileindustry.FreewithannualmembershiptheNTCAReferenceManualisavailabletonon-membersaswellthroughtheNTCAwebsiteatwww.tile-assn.com.Oneofthemostvitalconceptsinworkingwithrelativelyinexi-bleceramicporcelainandnaturalstonetileisthatofdeectionorthecurvaturethatcanresultwithliveanddeadloadsonooringstructures.Beingabletocalculateandmanagedeectionforthepar-ticularsofaprojectcanmeanthedifferencebetweensuccessandfailureonatilejob.FollowingistheinformationfromtheNTCAReferenceManualthataddressesdeectioninChapter4Substratespage104inthe20142015NTCAReferenceManual.LesleyGoddinGeneralStatementonDeectionDeectionasitappliestotheceramictileindustryisthecur-vatureinducedbyliveanddeadloadsontheooringstructureofanelevatedsuspendedslaborothersubstratesthatwillreceivetileasanish.Thenormalstruc-turaldesigncriteriaforallowabledeectionisL360whereLthespanininches.Thesecriteriamustbemetbythesubstratepriortotheunderlaymentornishingmaterialapplication.AnexampleofhowthismeasurementisusedisasfollowsIfyouhaveasuspendedslabthatmeasures30feetacrosswithnointermediatesupportstheLorlengthoftheareais360inches.WhenthismeasurementisplacedGeneralStatementonDeectionNTCAReferenceManualTECHTALKSponsoredby92www.tileletter.com 103BauerDriveOaklandNJ07436800-648-7229Fax800-286-0114www.alpha-tools.comCopyright2014AlphaProfessionalTools.Allrightsreserved.EZCUTTERSIntroducingEZThinTileCuttersthataredesignedtoscoreandsnapnewthinmaterialssuchasSlimLitefromDaltileandLaminamfromCrossvillejusttonameafew.Theuniqueoil-feedsystemcontrolstheowofoiltosuitindividualneeds.ThetileorpanelcanbescoredwitharulerthensnappedmanuallyorcutwithEZT-Cutterforanaccurateandfastcuttingapplicationaslongasthereisnotextureonthesurface.FortexturedsurfacesbesuretoseetheAlphaSpikeRuler.Formoreinformationvisitusonlineatwww.alpha-tools.com.EZPISTOLTYPEOILCUTTEREZSLIMLINEOILCUTTEREZTHINTILECUTTERSDesignedtoscoreandsnapnewthinmaterialssuchasSlimLitefromDalleandLaminamfromCrossvilleErgonomicallyDesignedReplaceableCuttingHeadEZTHINPANELT-CUTTERHigh-PrecisionCutterProfiledGripIdealforTileContractorsEZGLASSRUNNINGPLIERSCleanBreaksEverytimeCanbeusedtosnappanelsof5mm-12mmthicknessAutomaticOil-feedCuttingHeadSmoothEasyCutsEasilyAdjustableRightorLeft-handedOperation overthenumber360theresultis1or13603601.Thismeanstheslaborooringstructurecandeectorbend1withoutneg-ativelyimpactingthestructuralintegrityofthetileinstallation.Ifforexampletherewasaninterme-diatesupportinthecenterofthatsameareatheLwouldmeasure180180360.5.Theallow-abledeectionofthisstructureisnow12.TheL360criterionappliestothefulllengthofaroombutitalsoappliestoanysegmentwithinthatroomsuchasthespanbetweenoorjoistsinawoodenstructure.Thisshorterspanbetweenjoistsisofgreatconcernespeciallywhenthejoistspacingisincreasedfromthestandard12or16spacingto19.2or24o.c.WiththisinformationinmindwecansaythatdeectionistheamountofverticalmovementorcurvaturepermittedbyasubstratethatwillreceivetileandthatthismovementshallnotexceedL360.Itshouldbenotedthatmeasur-ingdeectionisverydifcultandshouldnotbecalculatedbythetilecontractor.Itisthedesignpro-fessionalsresponsibilitytodesignasubstratethatmeetsorexceedstheminimumstiffnesscriteriaandtomeasureandevaluatedeec-tioninactualassemblies.WheninstallingstonetiletheTECHTALKWaterproofwallinsertsforusewithanyinstallationmethodSurfacemountdesigneasytoinstallwithoutpreciseframing.Availablein3modularpracticalsizesformoredesignoptions.Nailitonandtileitinwithmodifedthinsetmortar.Popularforneworremodelingprojects.QuickShelfaddsstyleandvaluetoanytiledarea.Retailerinquirieswelcome.9x13t13x13t13x20WheelerTileCompanyt800-965-9501twww.QuickShelf.nettttt levelofpermitteddeectionisdecreasedtoL720accordingtotheMarbleInstituteofAmerica.Paragraph2.3DeectionANSIA108FloorSystemsincludingtheframingsystemandsuboorpanelsoverwhichtilewillbeinstalledshallbeinconformancewiththeIRCforresidentialappli-cationstheIBCforcommercialapplicationsorapplicablebuild-ingcodes.NOTETheownershouldcom-municateinwritingtotheprojectdesignprofessionalandgeneralcontractortheintendeduseofthetileinstallationinordertoenabletheprojectdesignprofes-sionalandgeneralcontractortomakenecessaryallowancesfortheexpectedliveloadconcen-tratedloadsimpactloadsanddeadloadsincludingweightofthetileandsettingbed.Thetileinstallershallnotberesponsibleforanyoorframingorsuboorinstallationnotcompliantwithapplicablebuildingcodesunlessthetileinstallerortilecontractordesignsandinstallstheoorfram-ingorsuboor.CALCULATIONEXAMPLEL360whereLthespanininchesOnasuspendedslabthatmea-sures15feetacrosswithnointer-mediatesupportsLorlengthofspanis180inches.WhenthemeasurementLisplacedoverthenumber260theresultis0.51803600.5.Thedeectionmeasurementthereforeis12.IfasupportwereplacedinthecenterofthespanLwouldbe9090260-.25.Thatdeectionmeasurementis14.TypicallythismeasurementismadebeforethesuboorisinstalledonwoodTECHTALK96www.tileletter.com SIZESX-LLARGEMEDIUMQUANTITIESBALESMINIBALESBOXESGROUTSPONGESMFGBYU.S.FOAMCORP.7412JagerCourtCincinnatiOhio45230Phone800-830-2183Fax513-528-9802www.us-foam.comfortheprofessionalceramicinstallerRoundededgesandexcellentwaterabsorptionADDITIONALPRODUCTSOURGROUTSPONGEFEATURESFarbetterrecoveryinbalesSqueezesoutdampnotwetBettertearstrengthlastslongerMoreuniformcuttingandbungScrubbiesnylonpadsQuarrytilespongesEpoxyspongesEconomyspongesFloorandwallgroutsystemreplacementpadsMADEINTHEU.S.A. systemsandontheconcreteoorforconcretesystems.Thisisaveryrudimentaryexam-pleandotherfactorsmustbecon-sideredforanaccuratecalcula-tion.Forexamplethetileindustryreferencesa300lb.concentratedloadinitscalculations.Thecri-terionformeasuringdeectionisnotasettledissueintheindustryandyoushouldalwaysconsultwithyourtileandsettingmate-rialmanufacturerfortheirspe-cicdeectionrecommendations.wheninstallingstonerefertoMIArequirementsregardingdeection.TECHTALKThefreeTECInstallationSystemsCoverageCalculatorAppavailableintheU.S.inEnglishandinCanadainEnglishandFrenchincludesproductvideoscontactinformationandamobileversionoftheCoverageCalculatorwhichestimatestheamountoftileandooringinstallationproductsneededforaspecicjob.WiththenewiPhoneAppcon-tractorscanmoreconvenientlyaccessthebenetsoftheTECCoverageCalculatorallow-ingthemtoplanforprojectsfromvirtu-allyanylocation.Afterenteringtheirprojectsspecica-tiontheycansaveaproductscoveragesummarytotheMySavedJobssectionontheapptoquicklyreferencethemforfuturejobs.AppuserscanalsoeasilyviewTECvideoshostedonYouTube.TheCoverageCalculatorcontinuestobeavailableatwww.tecspecialty.comcustomer-toolscoverage-calculatorandboththewebandmobileversionhavetheabilitytocalculateneededgroutmortarandmastic.TheTECAppisfreefordownloadattheOfcialAppleStoreathttpsitunes.apple.comUSappid858806157mt8.www.tecspecialty.comWheninstallingmarbleandstonetilethelevelofpermitteddeectionisdecreasedtoL720accordingtotheMarbleInstituteofAmerica.98www.tileletter.com ToolsforGraniteMarbleEngineeredStoneTileStoneRestorationandConcretePolishing800-624-8210www.regentistore.comTheMadeinItalyalternativePRODESOHEATSYSTEMbyProg-ressProlescombinesthebenetofanunderlaymentmembranewiththecomfortandconvenienceofelectri-calradiantoorheating.TheProdesoHeatMembranecanbeinstalleddi-rectlyovertheentiresuboorasanuncouplingcrackisolatingandwa-terproongmembranemakingitpos-sibletoinstallunderoorelectricheat-ingevenonproblematicsubstratessuchaswoodandcrackedscreeds.TheProdesoHeatCableisinstalledintheareaswhereheatisdesiredandtilingcanbeginimmediatelyafterthehearingcableisinplace.Noadditionalstepsarerequired.PRODESOHEATSYSTEMisarevolu-tionaryandcosteectivewaytoaddwarmthandcomforttoyourcoldsur-faces.UNCOUPLINGCRACKISOLATIONVAPORMOISTUREMANAGEMENTWATERPROOFINGLOADDISTRIBUTIONApril14th-17thOrangeCountyConventionCenterNorthSouthHallsOrlandoFloridaBooth1693NewProductAvailablewww.regentistore.comSamedayshippingforordersplacedbefore630pmESTWhenshippingFEDEXwithinthecontiguousUnitedStates.NewFlatRateTwoDaysorLessAnywhere12.95ForShipments30lbs.orlessFOROnlywhenshippingwithour2dayUSAprogramComeSeeUsAtCoverings AreyouatileorstoneinstallationcontractorWelcometoCoveringsTheNationalTileContractorsAssociationNTCAissupportingyourattendancewithafullrangeofopportunitiesandactivitiestohelpyougetthebestoutoftheshow.CuriousaboutNTCAorwanttostopbyandsayhelloNTCAwillparticipateandhaveawel-comereceptiondeskintheTCNAPavilionat3015socomeondownNewthisyearNTCAwillhaveitslarge10x20boothsitu-atedinsidetheContractorsLoungearea3830.WatchandlearnLookingtowitnesssomelivedemostoanswerquestionsyouvehadaboutvariousaspectofinstal-lationsNTCApresentersGeraldSloanandMichaelWhistlerwillparticipateindemosontheTCNALiveInstallationDemonstrationStagebooth3639intheTCNAPavilion.ThesearetheSuccessfromtheBottomUpprogramsontapTuesdayApril141030a.m.CreatingMock-UpsforCustomerApproval330p.m.CheckingandRepairingSubstratesWednesdayApril151030a.m.Money-SavingLayoutStrategiesNTCAWhereinstallationexcellencelivesDemosconferencesInstallationDesignShowcaseCIDAwardsNTCAAwardsnightContractorDaysandmorepopulateofferingsfromNTCANTCAtrainersGeraldSloanl.andMichaelWhistlerwillpresentlivedemosatbooth3639throughouttheshow.100www.tileletter.com QualityTileSettingMaterialsVisitusinOrlandoFLApril14-172015Booth2627www.sgm.cc ThursdayApril161100a.m.PlankandRectangularTileInstallations230p.m.ObtainingProperMortarCoverage500p.m.ControlJointsHonororDishonorFridayApril171130a.m.MovementJointFabricationandConstructionListenandlearnThereareabundanteducation-alopportunitiesforcontractorsintheconferenceprogramaswell.Followingaresessionsthatcon-tractorscanprotfromincludingNTCA-organizedseminarsthatarepartoftheconferenceprogram.AnexcellentoverviewofwhereweareheadedisontaponTuesdayApril14from130p.m.-230p.m.FutureTrendsintheU.S.EconomyandCeramicIndustryispresentedintwopartsbyDonatoGrosserofD.GrosserandAssociatesLtd.andSantoTorciviaofMarketInsightsLLC.Therstpartwillpresentthechangesintheeconomyandhous-ingmarketandthesecondwillana-lyzetheeffectsofdistributionontheceramictileindustry.ForafulllistofInstallationTrackseminarsseeFebruary2015TileLetterforfullcoursedescrip-tionsvisitwww.coverings.com.KeynotesTuesdayApril14800a.m.915a.m.IndustryUpdateLatestNewsonTileStandardsSpecicationIssuesandOtherImportantDevelopments.SpeakerEricAstrachanTileCouncilofNorthAmericaThursdayApril16800a.m.900a.m.AConversationwithHarrisRosen.SpeakerHarrisRosenRosenHotelsResorts.InterviewerBartBettigaNationalTileContractorsAssociationCoverings2015ChairmanNTCA-organizedseminarsMondayApril131p.m.2p.m.JobsIwouldnotdounlessthesituationchangedNTCAFiveStarContractorFrankCanto215p.m.415p.m.ThinPorcelainTileInstallationswithlivedemoNTCAtrainersGeraldSloanandMichaelWhistlerTuesdayApril141045a.m.1145a.m.ResidentialEstimatingandSalesStrategiesNTCAFiveStarContractorsBuckandDanaCollins130p.m.230p.m.PanelDiscussionTheTileContractorTileDistributorRelationship.ModeratorBartBettiga.PanelistsNTCAFiveStarContractorsNyleNTCAAstrachanRosenBettiga102www.tileletter.com GloballyProvenConstructionSolutionswww.laticrete.coml1.800.243.4788SnapformoreinformationA-5733-02152015LATICRETEInternationalInc.Alltrademarksshownaretheintellectualpropertiesoftheirrespectiveowners.SeeproductDS038forcompleteproductandinstallationinformation.SeeDS025.0forcompletewarrantyinformation.Ready-To-UseGroutPLASMAisarevolutionaryprofessionalgradegroutthatisready-to-usewithnomixingrequired.Builtonanewpatentpendingtechnologyplatformitprovidesunmatchedearlystrengthdevelopmenteaseofworkabilityandsuperiorstainresistance.20colorsPLUSTranslucentoptionEasytouseNOmixingrequiredDoesNOTrequiresealingsuperiorstainresistanceIndustry-leadingphysicalperformanceAnti-MicrobialTechnologyEquippedwithWarranty25YEAR WadfordandDanWelchDennisMcLennandDBDistributorsJohnZolmanMilesDistributors.WednesdayApril15800a.m.900a.m.PanelDiscussionCommercialTileProjectsUnderstandingandImprovingSpecificationsandInstallations.ModeratorBartBettiga.PanelistsNTCAPresidentJamesWoelfelRichardGoldbergPROCONRogerBaumCoreConstructionThursdayApril16915-1015a.m.DesignBuildObligationsYouMayNotKnowItButYouOwnIt-NTCAFiveStarContractorTommyConner130-230p.m.ManagingAProjectwithOwnerSuppliedMaterialsNTCAFiveStarContractorTommyConner330430p.m.InstallationDesignShowcaseDeconstructed.NTCAFiveStarContractorsandDesignersdiscusstheInstallationDesignShowcaseprocess.FridayApril178301030a.m.NTCAReferenceManualHowToUsetoYourAdvantageNTCAtrain-ersGeraldSloanandMichaelWhistlerInstallationDesignShowcaseForthesixthyearrunningNTCAFiveStarContractorswillpartnerwithareadesignerstoconstructbeautifulbathvignettesduringthecourseoftheshowinarea461.NTCAFiveStarContractorandIDSveteranJohnCoxistheshowcasecoordinator.TheteamsincludeDavidAllenCompanyworkingwithMatthewCarrofCooperCarryonave-starresortbath.FlorimUSAwillsupplythetilewithinstallationmaterialsbyLATICRETE.CCOwenTileCompanyispartneringwithPatriciaRicheyoftvsdesignonaboutiquehotelbathwithtiledonatedbyStonePeakandinstallationmaterialsfromTEC.MichaelsCustomTileisteam-ingwithDianaChaseofHHCPtocreatearesortbathwithtilefromCeramicsofItalymanu-facturersCottodEsteFloorGresMarcaCoronaandRexNTCASuperiorTileStonesTommyConnerpresentstwoinstaller-centricses-sionsintheCoveringsconferencesessions.FourNTCAFiveStarContractorteamswillbuilddifferentbathvignettesstyledbylocaldesignersoverthecourseoftheshow.Cometoarea461towatchtheprojectstakeshape.104www.tileletter.com yourneighborsarentthatLOUDWithSuperSAM125SuperSAM125SoundAbatementMembraneSuperSAM125isapremium125milself-adheringsounddeadeningsheetmembraneforuseover6or8concreteslabswithoutasoundratedceilingassembly.SuperSAM125meetsandexceedsaratingof50forSTCairbornesoundandIICimpactsoundwhilealsoprovidingcrackisolationupto38andwaterproongprotectionwhenusedunderstoneceramicorporcelaintileandwood.Scanformoreinformation800-633-4622www.nacproducts.com Ceramicheandinstallationmate-rialsfromMAPEI.CantoTileStoneiscreatinganinspiredmasterbathdesignbyAnneRueofAnnRueInteriorsfeaturingtilebyCrossvilleInc.andMAPEIinstallationmaterials.OthersupportersincludeRussoTradingCompanyUSGATRTileLevelingSystemBellotaRubiToolsandBrevettiMontolit.Stopbyoftenduringtheshowtowatchtheprogressonthesechallengingandstunningbathprojects.CoveringsInstallationDesignAwardsMakeoverCIDAwardsandOpeningNightCelebrationonTuesdayApril14willhaveanewfreshlook.OfcialpublicationsponsorsTileLetterandContemporaryTileandStonewillannounceawardsforoutstandingachievementsinthedesignandinstallationoftileandstoneinresidentialandcommercialproj-NTCATheCoveringsInstallationDesignAwardsandOpeningNightCelebrationrecognizeoutstandingresidentialandcommercialprojectsintileandstonestarting530p.m.onTuesdaynightApril14.Meetwinnersattheopeningnightreception.106www.tileletter.com www.kerdi-line.com800-472-4588ConnectwithusSchluter-KERDI-LINEAnelegantlow-profilelinearfloordrainAvailableinavarietyoflengthsrangingfrom20to7250cmto180cm.Choosefrombrushedstainlesssteelgratesoratileablegrateforamoreseamlessnish.StainlesssteelbondingangewithSchluter-KERDIwaterproongcollarlaminatedtothesurfaceforasecurewaterproofconnection.Canbeinstalledadjacenttowallsoratintermediatelocations.Floorsareslopedonasingleplaneenablingtheuseoflarge-formattile.Suitableforwheelchairaccessibleshowers.BuildtheNextGenerationShowerAvailableinlengthsupto6ft ectsamidstareceptionatmo-sphere.PairingtheCIDAwardsceremonywiththeOpeningNightCelebrationwillallowattendeestomeetthewinnersenjoyaninter-activeshowcaseofthewinningprojectsandkickoffCoverings2015withaspecialreception.Thefestivitiesbeginat530p.m.ContractorDaysandContractorToursWednesdayApril15andThursdayApril16aredaysspecif-icallydedicatedtotileandstoneinstallationcontractors.TheNTCAbooth3830islocatedinthecontractorloungethisyeargivingcontractorsgreateraccesstoNTCASignupforanhour-longtourofselectexhibitorsduringContractorDaysWednesdayApril15andThursdayApril16.DuringContractorDaysattheContractorLounge3830lunchwillbeservedandprizeswillbegivenawayduringhappyhour.NTCA108www.tileletter.com Visitbooth3233toseeforyourself888-512-7339www.ardexamericas.comHigh-performanceGermanengineeredtechnologiesdesignedtosignicantlyreducethetimecostandriskoftilestoneinstallationseventheinthemostdemandingenvironments.AnEasierWaytoGroutARDEXFLRapidSetFlexibleSandedGrout-RevolutionarycreamyconsistencyARDEXWAEpoxyGroutandAdhesive-SoeasytoapplyandcleanyouwontbelieveitsanepoxyUnmatchedMortarTechnologiesARDEXX77MICROTECFiberReinforcedMortar-AnytileanywhereanytimeARDEXN23ARDEXN23MICROTECRapidSetNaturalStoneandTileMortar-EliminatenaturalstonestainingandwarpingSuperiorWaterproongARDEX89RapidWaterproongandCrackIsolationCompound-13thecostpersq.ft.thancompetitorsproducts staffandvolunteers.Thefocusoncontractorswillincluderound-tablediscussionsduringluncheshostedbyNTCAonWednesdayandThursdayaswellashour-longcontractortoursofselectexhibi-tors.Signupfortoursatwww.coverings.comwhenyouregister.FinishupthesetwoContractorDayswithhostedhappyhoursintheloungewithgreatgiveaways.NTCAAwardsNightForthethirdyearNTCAownsThursdaynightfrom530p.m.7p.m.withitscateredreceptionFiveStarProjectsoftheYearNTCABestPracticeAwardNTCATilePersonofYearAwardJoeA.TarverAwardforServiceToTileIndustryandTCNATilePersonoftheYearAward.DontmissthecelebrationCTIACTCerticationexamsliveontheshowoorThehands-ontestingportionfortheCeramicTileEducationFoundationsCTEFCertiedTileInstallersCTICerticationandtheAdvancedCerticationsforTileInstallersACTistakingplacethroughouttheweektoo.ThisistheeighthyearofCTItestingatCoveringswhichwaslaunchedNTCASeewhowinsthe2015FiveStarContractorAwardduringtheNTCAAwardsNightThursdaynightstartingat530p.m.LastyearswinnerwasCollinsTileStoneforCarraraElegancepictured.110www.tileletter.com Ourscoringwheelshaveaforgedsteelshaftandablademadeofhardertungstencarbidetoguaranteeapreciseefficientanddurablecut.VisitusatCOVERINGS15OrlandoApril14-17Booth34438002342547MarketedbyCORONACLIPPERINC.forNorthAmericabellota.comCeramicporcelainwalltilesandmosaicglassCeramicporcelainfloortilesCeramicporcelainroughfloortilesRoughanddifficult-to-cuttiles14516133234HIGHGLOSSGLOSStoMATTEMATTEtoTEXTUREDTEXTUREDtoROUGHHOWMUCHDOYOUSCOREINCREASEITBYUSINGOURHIGHPERFORMANCESCORINGWHEELS atCoveringsinOrlandoin2008.TheinstallerswhosuccessfullycompletetheCTItestingreceivenation-widerecognitionoftheiraccomplishmentontheCTEFwebsitewhichpro-videsthecontactinforma-tionofCTIstoeveryonefromthearchitecttotheresidentialconsumer.ACTisajointinitiativeofCTEFInternationalMasonryInstituteIMIInternationalUnionofBrickandAlliedCraftworkersIUBACTileContractorsAssociationofAmericaTCAANTCAandTCNA.ToqualifytotaketheACTtestingtheinstallermustrstbeaCTIoraJourneymantileset-terthroughtheIUBAC.CerticationcanbeobtainedforanyandalloftheseadvancedandspecializedcraftsLargeFormatTileandSurfacePrepMembranesMudFloorsMudWallsandShowerReceptors.Witnesstheprocessinpreparationforyourowncertication.TheCTEFCTItestingareais343theACTtestingareais433neartheAentrancetotheNorthandSouthexhibithalls.FormoreinformationcontactScottCarothersCTEFat864-222-2131orscotttilecareer.com.CerticationswillbetakingplaceattheshowCertiedTileInstallerhands-onexamswillbecon-ductedinbooth343AdvancedCerticationsforTileInstallerExamswillbeheldinarea433bothneartheAentrancetotheNorthandSouthexhibithalls.NTCA112www.tileletter.com GloballyProvenConstructionSolutionswww.laticrete.coml1.800.243.4788SeeDataSheet230.99forcompletewarrantyinformation.2015LATICRETEInternationalInc.Alltrademarksshownaretheintellectualpropertiesoftheirrespectiveowners.A-5735-0215SnapformoreinformationNewconstructionorremodelingLATICRETEoffersacompletesystembackedbyalifetimewarranty.CompleteSystemWarranties100LaborandMaterialsWarrantyHYDROBANShowerSystemAcompletelineofwaterproofshowercomponentsthatguaranteeafastandworry-freeinstallation.LinearandSquareDrainsHeavydutystainlesssteelconstructionAvailableinmultiplesizesandnishesCodeapprovedPre-SlopedShowerPansReady-to-tilewaterproofsurfaceSitesizeableandcodeapprovedStandardorcustomsizestosuitanyneedPreformedShowerAccessoriesReady-to-tilenoprepneededNichesshelvesbenchesandseatsFactoryinstalledwaterproofsurface CoveringshasannouncedthereturnofitsAppreciationDayswhichwillfeaturetailoredpro-grammingforspecicattendeesegmentsincludingarchitectsdesignersfabricatorscontrac-torsbuildersandremodelers.Comprisedofguidedtoursoftheshowoorandfocusededuca-tionsessionstheAppreciationDayswillprovideparticipantswithopportunitiestofurthertheirknowledgealongsidefel-lowindustrymembersduringCoverings2015heldApril14-17attheOrangeCountyConventionCenterinOrlandoFla.ParticipantsofeachAppreciationDaywillhaveaccesstoadesig-natedloungeprovidingaspacededicatedtonetworkingandrelax-ingduringtheshow.AdditionallyallregisteredparticipantsofCoveringsAppreciationDayswillbeofferedcomplimentarylunch-esandnumerousopportunitiestonetworkwithotherprofessionalsduringtheirrespectiveday.Coverings2015featuresappreciationdaysfordiverserangeoftileandstoneprofessionalsinattendance114www.tileletter.com ITSTHELASTTOOLUSEDWHYNOTUSETHEBESTItsthebestspongewehaveeverused.TerryMorrisonGroundZeroFlooringOakleyUtahSince1968WehavegottenmorecomplimentsonthequalityofArmalyProPlusgroutingspongesthananyotherspongewehaveevercarried.EricBarnhillContractSalesSanDiegoMarbleTileSanDiegoCaliforniaWeareveryimpressedwithhowwelltheArmalyProPlusgroutingspongeworksrightoutofthepackage.Itseasytouseandleavesnicefullgroutjoints.Italsopicksupmoregroutresiduesavingalotoftimeonthesecondwashwhichmakespolishingfasterandeasier.OnbehalfoftheapprenticesWayneMcAdamsCoordinatorJointApprenticeshipCommitteeLocal18TileMarbleTerrazzoInternationalUnionofBricklayersAlliedCraftworkersFromthetimeofgroutingwithArmalynaturalspongestoourArmalyProPlusHDQgroutingspongesoftodayourproductshavestoodthetestoftimeforover100years.2010ArmalyBrands.ArmalyProPlusVac-U-PakandtheGREENcoloroftheEpoxyGroutWipearetrademarksofArmalyBrands.1-800-772-1222VisitWheretoBuyatwww.armalybrands.com Eachattendeesegmentisimpor-tanttoCoveringsandtheiratten-danceisappreciatedsowearecontinuallysearchingforwaystoenhancetheirshowexperiencesaidKarinFendrichCoveringsshowdirector.AppreciationDaysnotonlyallowustocelebratethediverserangeofCoveringsattend-eesbutalsoprovidethemwithcuratededucationalandnetwork-ingopportunities.Datesandprogramminghigh-lightsfortheAppreciationDaysareasfollowsBuilderRemodelerDayTakingplaceApril14andfea-turesroundtablediscussionsinEnglishandSpanishoverlunchintheAppreciationLoungefacili-tatedbytheHispanicContractorsAssociationoftheCarolinasinSpanishandtheFloridaHomeBuildersAssociationfocusedoncurrenttrendsinthebuilderandremodelerindustryintheSoutheastmarket.Inadditionguidedtoursoftheshowoorwilltakeplaceat1030a.m.and130p.m.startingandendingattheAppreciationLounge.COVERINGSAPPRECIATIONDAYS116www.tileletter.com ArchitectDesignerDayApril15willbeginwithbreakfastat915a.m.withInteriorDesignmagazinesHospitalityDesignPowerPanelmoderatedbydep-utyeditorEdieCohen.LunchisprovidedduringJoeyShimodasnoonkeynotesessionwherehewillpresentTheSensualityofSurfacesponsoredbyContractmagazine.InadditionspecierattendeesareencouragedtoattendthefeaturedSessionpresentedbyAmericanSocietyofInteriorDesignersexecutivevicepresidentandCEORandyFiserwhowilldiscussDesigningWellness.Inbetweenthedynamiceducationprogrammingfacilitatedtoursoftheshowoorwilltakeplaceat1030a.m.and130p.m.leavingfromtheAppreciationLounge.ContractorDaysSpanningtwodaysApril15-16willbeContractorDays.OnthesedaystheNationalTileContractorsAssociationwillhostroundtablediscussionsoverlunchintheContractorLounge.DiscussionsCOVERINGSAPPRECIATIONDAYS118www.tileletter.com willbedividedintoresidentialandcommercialcontractinginterestsandareopentoallexperiencelev-els.TheContractorDaysalsofea-tureeightone-hourguidedtoursoftheshowoorandhappyhourswithprizegiveawaysintheloungeintheafternoon.FabricatorDayApril16willfeaturesever-alroundtablesoverlunchintheAppreciationLoungeonkeytopicsincludingCEUImmersionClassProvidingCEUstoArchitectsInteriorDesignersUsingMIAsTurn-KeyProgramHowtoHandleWastewaterinaFabricationSettingandPerspectivesinBenchmarking.StoneZonePassportswillalsobeavailableatregistrationandintheLoungeforfabricatorstouseasamapandguidetoexploringthedozensofexhibitorslocatedinthemachin-eryandalliedproductsareaoftheCoveringsshowoor.Tolearnmoreaboutconferenc-esprogramsexhibitorsandspe-cialeventsplannedforCoverings2015visitcoverings.com.CoveringsSocialMediaFacebookfacebook.comCoveringsShowTwitterCoveringsCoverings2015Pinterestpinterest.comCoveringsInstagraminstagram.comCoveringsShowYouTubeyoutube.comTheCoveringsShowLinkedInlinkedin.comgroupsmostPopulargid1693367Googlegoogle.comCoveringsBlogcoverings.comblogCOVERINGSAPPRECIATIONDAYS120www.tileletter.com TheLargestU.S.-basedLabDedicatedtoTestingTileandStoneIndependentCondentialANSIASTMandISOTestsforCeramicGlassandStoneTilesandSlabsCompleteISO1300613007TileGroutandMortarTestingDCOFAcuTestforCoecientofFrictionCOFAntimicrobialProductEcacySustainabilityTestingVOCEmissionsetc.RobinsonFloorTestandOtherInstallationMaterialsandSystemsTestsCustomTestingforResearchandProductDevelopmentProductPerformanceTestingLaboratory100ClemsonResearchBlvd.AndersonSC29625USA864-646-8453www.tcnatile.comCBtcnatile.comEnglishEspaolItalianoPortugusPUTTHEINDUSTRYSLEADINGTESTINGANDRESEARCHLABTOWORKFORYOUVISITUSATCOVERINGSBOOTH3015 CONTRACTORSLOUNGENTCABOOTH3830ComeseeusintheTCNAPavilionBOOTH3015LIVEdemonstrationshappeningallweekBOOTH3639601.939.2071www.tile-assn.com 25YearsofPioneeringInnovativeToolsEquipmentfortheU.S.TileStoneIndustry239-598-3737e-mailinfotile-eze.comTILEEZEistheleaderinpioneeringequipmentforthetileandstonetrades.Nowtherearetwoautomaticgroutclean-upmachinesspeciallydesignedtomakegroutclean-uptheeasiestpartofthejob.TileGroutingEquipmentFormoreinformationontheseandotherTileEzeproductsvisitusonlineatwww.tile-eze.comorcalltollfree1-800-476-3737WhyareyoustrainingyourkneesStoneCeramicGlassFiberCementHPLCladdingConcealedAnchoringSystemSafetyEnergySavingsDurabilityAestheticsAllcombinedinoneproductTZ5000GroutCleanupMachineTZ7500AutomaticGroutingMachineTZ5000GroutCleanupMachineTZ7500AutomaticGroutingMachineBOOTH4591BOOTH2848Coverings2015Coverings2015 CTEFCertiedTileInstallerseONLYTileInstallerCerticationrecognizedbythetileindustrywww.tilecareer.com864.222.2131SignatureSponsorsBostikCeramicsofItalyCoveringsCrossvilleCTDACustomBuildingProductsDaltileFloridaTileFlorimUSAJamesHardieLaticreteMAPEINTCASchluter-SystemsStonePeakTCNATECTileofSpainPlatinumSponsorsAmericanOleanCertainTeedMarazziUSAProSpecUSGHighExpectations TRUEITALIANDESIGNSWITHMADE-IN-THE-USAPORCELAINTILE.OurWineBarrelcollectionisanamazinglyrealisticrusticwood-lookporcelaintile.Withacontemporaryspinitincludesauthenticsawmarksandwatermarks.Planksizes6x24and8x32areofferedinthreecolorsNoceGrayandBianco.Matchingmosaicsarealsoavailable.SeethisproductrsthandatCoverings2015exhibit4815.ContactustodayUSAwww.delconcausa.comProductShownWineBarrel AddtheNTCAFiveStarlogotoyouralreadystronglistofcredentials.Withthisprogramnotonlywillyouhaveascendedtoanotherhighlevelofprefessionalismyourcom-panywillbecomeevenmorefocal.Thatmeansmorepotentialtop-levelbusinessforyou601939-2071www.tile-assn.comWhybecomeamemberAsamemberofNTCAyoullbekeptup-to-datewithverynecessarytradeeducationprovidedwithinformationaboutproblem-solvingtechnologyandgivencurrenttileindustrydocumentsandspecications.AlonglistofbenetsNTCAReferenceManualTileLettermagazinefreetechnicaladvicefreightdiscountseNewsletterNTCATileStoneWorkshopsregionaltrainingTotalSolutionsPlusconferenceTileTVinstallationvideostrainingmanualsapprenticeshipprogramsafetyprogrampropertyandliabilityinsuranceandsomuchmoreJIN SkillBelongsHereYouBelongHereRegisterforfreecoverings.comUseVIPcodeATL5OrlandoApril14-172015Youhaveapassionfortileandstone.Youprideyourselfonkeepingupwithbestpracticesandthelatesttoolswhileincorporatingtodaysmoderntechnologyintheeld.Yousolvechallengescollaborateandinnovate.With1000exhibitorsfrom40countriesliveinstallationdemonstrationsandfreeaccreditededucationseminarsCoveringsisthelargestgatheringofpassionateandknowledgeabletileandstoneexpertsinNorthAmerica.Youbelonghere.YoubelongatCoverings. ADVERTISERSINDEXAlphaProfessionalTools.................................................93ARDEXAmericas.....................................................109ArmalyBrands......................................................115ARTO.............................................................71BarwaltToolCompany..................................................55Bellota............................................................111BenoJ.GundlachCompany..............................................14BlankeCorp.USA.....................................................95BOEBestofEverythingInc...............................................117BostikInc...........................................................53CeramicTileEducationFoundation.........................................124CeramicToolCompany..................................................6CeramicsofItaly......................................................73Coverings2015.....................................................122CreativeEdge.......................................................63CrossvilleInc........................................................69CustomBuildingProducts............................................8183Dal-TileCorporation....................................................11DelConca.........................................................125EGSEasyheat........................................................57Emser.............................................................37FilaChimicalsUSA....................................................18FinPanInc........................................................20-21FloridaTile..........................................................17InnovisCorporation....................................................77JosephLundgrenConsulting...............................................88LackmondProductsInc.................................................35LATICRETEInternationalInc....................................1951103113LeaveYourMark...................................................6567LegalShield.........................................................64Levantina...........................................................43MAPEI............................................outsidefrontandbackcoverMAPEI.............................................................27MLTSystems...............................................insidebackcoverManiscalco.........................................................13MarkE.Industries.....................................................23MasterWholesale...................................................48-49MasterHeat.......................................................28-29MerkreteSystems............................................85878991MiracleSealantsAbrasives.............................................35NACProductsInc....................................................105NobleCompany.......................................................7OMGNational......................................................26PROMAAdhesivesInc................................................38-39QuickShelf..........................................................94RTCProducts........................................................45RegentStoneProducts..................................................99SGMInc..........................................................101SawmasterDiamondToolsInc............................................119Schluter-Systems.....................................................107SlipGrip...........................................................90SlipGuardSystems....................................................96StabilaInc..........................................................25StonePeakCeramics...................................................8-9TECInstallationSystems........................................insidefrontcoverTI-ProBoard..........................................................61TexRite.............................................................15TheTileDoctor.......................................................47TileFloorCareUSA..................................................79TileCouncilofNorthAmerica............................................121TileofSpain.........................................................41TILEEZE...........................................................123UniversityofCeramicTileandStone.........................................54U.S.FoamCorp.ofIndiana..............................................97wediCorp........................................................58-59128www.tileletter.com NothingtoThrowAwayNOWASTE.CapsDesignedtoLastInstallersCareer.StainlessSteelStrapWillNotBreakabovetheinstalledsurface.RubberAccessoryprotectsandholdsinstalledmaterialinalignedposion.ThinTile-Porcelain-OsetUngauged-SlabYouPickDesiredPlateandPerformance.SuperiorClampingAbility.MostValuableBestPerformingandMoreAordablethanyoumaythink.ForuseonWallsFloorsCeilingsandCounterTopswithmosthardsurfacematerials.www.mltsystem.comQualiesforLATICRETECUSTOMTECandMAPEIWarranesSendusYOURphotosandcommentsforachancetobefeaturedinTileLeter.Tel.319-610-3038Fax319-524-1638INFOmltsystem.comScoshTileandStoneLLCPhone440-710-4896Nocetheatness.ItwouldhavebeenextremelydiculttokeeptheselargeformatlesatwithouttheMLTThanksagainSco. 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