HomeNewsMILE®stone’s Design Advisory Council kicks off development of the Stories: Chapter 4...

MILE®stone’s Design Advisory Council kicks off development of the Stories: Chapter 4 Collection

Rodolfo Panisi, President & CEO and Jacki Adams, VP of Business Development welcome the newest DAC members.

Clarksville, TN – 7.31.25 – MILE®stone welcomed the newest members of its Design Advisory Council (DAC) to their factory in Clarksville, Tennessee this week. The group of talented designers toured the state-of-the- art facility, gaining firsthand insight into sustainable tile manufacturing and the craftsmanship behind porcelain tile production. This immersive experience marked the official launch of Stories: Chapter 4, the next installment in MILE®stone’s unique designer collaboration series.

DAC members learn about tile design and manufacturing.

Following the meeting, DAC members began concept development for the fourth chapter of Stories, drawing on their design expertise, inspiration, and newfound understanding of tile manufacturing. One concept will be selected from their submissions, as voted on by MILE®stone distributor customers, to be brought to life in collaboration with the MILE®stone design team. The new collection is scheduled to debut in 2026 at the Coverings tradeshow.

Don Haynes, Environmental, Health, Safety and Sustainability Manager, reviews the sustainable aspects of porcelain tile with DAC members
Don Haynes, Environmental, Health, Safety and Sustainability Manager, reviews the sustainable aspects of porcelain tile with DAC members

The upcoming collection will continue the momentum of the Stories concept. Launched in 2023, MILE®stone’s Stories was created to “Give Voice to the American Design Community.” Designers have the opportunity to create a collection that reflects their inspiration and creativity while filling a need they see in the marketplace. Each chapter tells a new story through tile, allowing the selected DAC designer to translate their personal vision into high-performance porcelain collections.

DAC members on the Florim USA Factory Tour
DAC members on the Florim USA Factory Tour.

The Stories concept is a key part of MILE®stone’s broader commitment to design excellence through the DAC. The council is made up of accomplished architects, designers, and creative thinkers, nominated to sit on the council by MILE®stone distributors. If they accept the nomination, and meet the requirements,they are invited to serve a one-year term. DAC members provide expert insight on emerging trends and help shape the future of MILE®stone’s porcelain tile offerings, playing a vital role in driving innovation and ensuring design relevance.

Previous Stories chapters include Bestow™, designed in collaboration with Jennifer Farris of Bandura Design, and imprint, created by Michele McMinn of Gresham Smith. The 2025 Stories chapter, Untamed™, is a bold and expressive collection developed in collaboration with Sarah Rink, Interior Designer and Principal at Design Cooperative, LLC in Jacksonville, FL. Rink’s vision – like those of Farris and McMinn before her – exemplifies the creative synergy at the heart of the Stories initiative.

As development of Chapter 4 gets underway, MILE®stone looks forward to another year of creativity and meaningful collaboration – further strengthening the voice of the American design community. For more information about the MILE®stone Design Advisory Council and Stories, visit www.milestonetiles.com.


About MILE®stone
MILE®stone, the manufactured brand of Florim USA, is proud to represent sustainable tile, made in the USA. We are committed to the environment and community by encouraging the use of building solutions through environmentally friendly practices. Florim USA, declared a Benefit Corporation in December 2022, combines an approach to sustainability that intersects with a business strategy, embracing three areas of responsibility: economic, social, and environmental. In addition to numerous green memberships, accreditations, and certifications, MILE®stone introduced the industry’s 1st Carbon Neutral Porcelain Tile and is taking steps to become completely carbon neutral.

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