Cersaie will be back in the Bologna Exhibition Centre from 26 to 30 September this year. The exhibitors’ confidence in the world’s most important ceramic tile and bathroom furnishings exhibition and their eagerness to engage with the market is demonstrated by the sheer number of bookings, with exhibition space almost completely sold out. Cersaie is also a key event for professional visitors from the fields of construction, architecture and interior design, who see the opportunity to meet exhibitors as a very important part of their business activities.
With five months still to go before Cersaie opens its doors, more than 92% of the available exhibition space has already been booked despite the uncertain outlook, with the show expected once again to fill 15 halls of the BolognaFiere exhibition center. This bodes well for an increase in numbers of Italian and international visitors this year, particularly given the gradual easing of Covid restrictions relating to transport and accommodation.
The 39th Cersaie will feature a packed program of highly-informative and educational events of interest to an international audience. The conferences and institutional press conferences, the architecture and interior design events in the Building, Dwelling, Thinking program, the Press Cafés organized by trade magazines, and the technical and educational seminars held in Tiling Town are just a few of the initiatives that cement Cersaie’s status as the industry’s foremost international event. Key features of the show include the destination management campaign for foreign operators and the international promotion activities organized with the support of the Italian Trade Agency ITA and the Italian Ministry of Foreign Affairs.
Cersaie Digital will be online for three weeks from 19 September to 7 October with the aim of consolidating relations between exhibitors and visitors and complementing the activities held at the in-person show. The potential offered by information technology will allow specific actions to be organized for events in the Cersaie 2022 program.