Emser Tile has launched a new marketing campaign called EMbody that puts a spotlight on what truly defines the Emser brand: its people, its passion for its customers’ success, and the care put into every project and relationship.
The campaign will come to life through employee features and storytelling that highlights six defining elements—Tailored Support, Partnership, Collaboration, Design, Innovation, and Service—and will be showcased prominently across Emser’s social media platforms and digital channels.
“Our strength is not just our products but in the way we show up every day,” said Jim Parello, President of Emser Tile. “It’s shown in the support tailored to our customers, partnerships built for the long term, collaboration across regions and teams, design that’s done with purpose, innovation that is smart, and service that feels personal.”
At its core, EMbody celebrates the commitment and care Emser brings to customers, partners and staff, as a leading designer and marketer of the world’s finest tile and natural stone.
“This campaign is about sharing why our work matters, why our relationships last, and why Emser continues to lead with intention,” said Emser CEO Carl Delia. “After 57 years as a family-owned company, our team and the support that they offer customers has been, and still remains, the backbone and heart of our organization, the champion of our successes.”
EMbody appears on Emser’s newly launched website at Emser.com/EMbody, as well as across social media channels, including Instagram, LinkedIn and Facebook, now through summertime.
About Emser Tile
Emser Tile is the largest privately held designer and marketer of tile and natural stone products in the United States. Its principal offering includes an extensive line of ceramic, porcelain, natural stone and decorative products to service the design and product needs of customers, with products distributed nationally through a company-owned network of local sales and service locations. The company’s products are used extensively in new home construction, remodel applications, as well as commercial projects including multifamily housing, hospitality, shopping centers, office buildings and educational facilities.
