January 16, 2025 — Menomonee Falls, WI — Russo Trading Company (RTC), a leader in innovative tools and accessories for the tile industry, is pleased to announce the promotion of Rich Eckert to Vice President of Sales. In his new role, Eckert will oversee the company’s sales strategy, focusing on expanding market share, strengthening customer relationships, and driving revenue growth.

Eckert has been a vital part of RTC’s sales team, demonstrating exceptional leadership, strategic vision, and a deep understanding of the tile tools industry. With over 20 years of experience in sales and business development, he has consistently delivered outstanding results, helping RTC achieve significant milestones.
“Rich’s promotion to Vice President of Sales is a testament to his hard work, dedication, and remarkable contributions to Russo Trading Company,” said Jim Sandstrom, CFO of RTC. “His leadership and expertise have been instrumental in our success, and we are confident that under his guidance, our sales team will continue to thrive and exceed expectations.”
As Vice President of Sales, Eckert will be responsible for leading the sales team, developing strategic partnerships, and implementing innovative sales initiatives to propel RTC’s growth. His focus will be on enhancing the customer experience, expanding the company’s reach, and reinforcing RTC’s position as a trusted name in the tile tools industry.
“I am honored to take on this new role and grateful for the opportunity to lead our incredible sales team,” said Eckert. “I look forward to continuing our work together to drive growth, deliver value to our customers, and build on the strong foundation we’ve established.”
Eckert’s promotion is part of RTC’s commitment to recognizing and advancing talent within the organization, ensuring the company remains at the forefront of innovation and customer satisfaction.
Rich Eckert can be reached by email at [email protected]. For more information on Russo Trading Company and its wide range of products, visit www.rtcproducts.com.
About Russo Trading Company
Founded in 2000, Russo Trading Company (RTC Products) is dedicated to providing high-quality, innovative tools for professional tile and stone installation. From groundbreaking products like the Spin Doctor leveling system to a comprehensive line of accessories, RTC Products is a trusted name in the industry, delivering solutions that make tile installation faster, easier, and more precise.