WarmlyYours, a radiant heating manufacturer that specializes in products like electric floor heating and snow melting systems, released its 2025 Annual Industry Report earlier this week. This report analyzes the sales of radiant heating products—using WarmlyYours sales data as a proxy for the industry as a whole—within the wider context of the national housing and remodeling markets.
One of the most surprising findings in the report was that Q4 2025 saw a record setting 21.9% increase in consolidated sales for WarmlyYours.
This growth was driven by a confluence of factors, including aggressive e-commerce optimization, a massive expansion in the commercial sector, and growth in core product lines. The fastest-growing product lines were roof and gutter deicing systems (up 134.4%) and radiant panels (up 103.1%). But the biggest sales volume increase came from towel warmers (up 59.1%) and floor heating (up 9.9%). Floor heating made up 37% of all WarmlyYours sales in Q4 2025.
“While we continue to see incredible growth in our newer product categories, electric floor heating remains the primary driver of our success and the core of our business,” said Julia Billen, Owner and President of WarmlyYours. “It is the foundation we’ve built this company on over the last 25 years, and it continues to be the engine that powers our record-breaking performance. We will always remain dedicated to perfecting the radiant floor heating experience that our customers have come to expect from us.”
The TempZone Flex Roll, a flagship product for WarmlyYours, saw 28.5% growth in the fourth quarter and had the largest increase in sales volume. In terms of Q4 2025 growth for other floor heating products, the fastest-growing floor heating element was slab heating (up 43.7%). This was followed by TempZone Shower Mats (up 40.5%) and TempZone Easy Mats (up 21.7%).
Read the report in full here.
About WarmlyYours
For over 25 years, WarmlyYours Radiant Heating has offered the industry’s most innovative solutions in radiant heating technology, from its flagship floor heating systems and radiant wall panels to snow melting systems, as well as comfort products, including towel warmers, mirror defoggers, shower floor and bench heating, and countertop heaters. With locations in the United States and Canada, WarmlyYours provides unrivaled personalized customer support from start to finish, featuring measuring and design services, 24/7 technical support, and a No Nonsense™ Warranty.
