TileLetter is the industry's leading tile magazine

Saturday, June 22, 2024

The industry’s leading tile installation magazine

HomeNewsVirginia Tile launches exclusive brand and partners with Material Bank

Virginia Tile launches exclusive brand and partners with Material Bank

LIVONIA, Mich. — March 16, 2023 – Virginia Tile announced its exclusive tile brand, VITL, is now available on the world’s largest material marketplace, Material Bank. Joining Material Bank will allow the leading design distributor to expand VITL’s customer base and provide an easier experience for customers when selecting and obtaining tile samples.

Material Bank provides a revolutionary way to search and sample materials quickly and efficiently. With Material Bank’s powerful search engine, customers can easily find the material properties, physical characteristics, colors, size and finishing options. Additionally, Material Bank’s unique sampling capabilities reduce waste and improves sustainability in the industry by aggregating multiple finish samples into one box.

“Joining material bank not only puts all our products at the fingertips of the most desirable specifiers in the country, but we also feel that it is the perfect platform for us to continue the launch of the VITL brand nationwide,” said Director of Product & Marketing, Sean Cilona.

VITL is Virginia Tile’s new commercially focused tile collection offering customers a specialized experience unparalleled in the industry. The line is uniquely positioned to curate an exceptional array of product, allowing clients to discover design solutions that fit their aesthetic and design aspirations.

“VITL, Virginia Tile Company’s national curated collection of on-trend premium tile products, was born from the idea that architects and designers should spend their time designing extraordinary spaces and inspiring their clients,” said Vice President of Commercial and National Account Sales, Dana Kropke. “Our collaboration with Material Bank allows VITL products to reach the hands of any designer in the country within hours of selection.”

This strategic partnership promises increased efficiency along the entire supply chain, ushering in a new era of progress and business expansion. For Virginia Tile, Material Bank and their customers alike, this decision leaves only positive outcomes on the horizon.

Virginia Tile
Founded in 1928, Virginia Tile Company is the leading tile distributor in the Midwest servicing 14 states from two distribution hubs in Livonia, MI, and Kansas City, KS. The company is a premier provider of porcelain, ceramic, stone, glass, metal, and mosaic design solutions, with select regions providing flooring and woodworking products. Representing the finest manufacturers and suppliers in the industry, Virginia Tile distributes the industry’s best domestic and imported products to customers across the Midwest. As an industry leader, Virginia Tile Company sets the standard for flooring style and design solutions. The company’s offerings fulfill the needs of residential and commercial building industry customers. For more information, visit virginiatile.com. 

- Advertisment -

Most Popular

- Advertisment -